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周子軒
分析師助理 @ 啟發投顧
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周子軒
分析師助理 @ 啟發投顧
適應力及學習力強,在連鎖餐飲品牌及百貨商場的工作經驗中,培養出絕佳的企劃能力,並且結合自己會計學的專長,理性的進行銷售分析,在兼顧行銷面及財務面的考量下,完成專案的執行。
啟發投顧
致理科技大學
台灣台北
Professional Background
Current status
Profession
Marketer
Fields
Food Production
Work experience
1-2 years
Management
Skills
word
powerpoint
excel
google ads
facebook ads
Highest level of education
Bachelor
Job search preferences
Desired job type
Full-time
Desired positions
行銷企劃
Desired work locations
Freelance
Work Experience
分析師助理
啟發投顧
・
Full-time
Feb 2022
-
Present
Taipei City, Taiwan
1.協助分析師提供會員股票市場分析及投資建議。 2.經營維護分析師會員,提供專業的服務。 3.協助客戶,提供諮詢服務。
行銷企劃
昕境廣場
・
Full-time
Apr 2020
-
Feb 2022
・
1 yr 11 mos
Taipei City, Taiwan
1.年度檔期規劃與執行(CNY、母親節、暑假、週年慶、Christmas) 2.會員經營與分析 3.部門預算控管 4.館內外廣告版位管理 5.社群經營:FB粉絲團、LINE@ 6.媒體廣告採購 7.集客活動規劃與執行 8.館內外場地拍攝租借協調 9.異業合作及廣告交換洽談 10.館內節慶佈置規劃與執行 11.專櫃Sales、TA、TC數據分析 12.市場研究與調查及競品分析 13.媒體關係經營 14.跨部門合作協調
行銷企劃專員
BurgerKing Taiwan
Jul 2017
-
Mar 2020
・
2 yrs 9 mos
1.產品行銷企劃(概念發想、產品定位、產品訂價、廣告宣傳) 2.單店活動規劃(商圈調查、尋找機會、規劃方案) 3.銷售數據分析(來客數、客單價、銷售量、成本控制) 4.廣告媒體採購(GDN、關鍵字、捷運、公車、戶外看板...) 5.通路行銷製作物規劃與執行(點餐板、海報、人形立牌、關東旗、跳卡...) 6.異業合作洽談(台積電運動會、鴻海尾牙...) 7.FB粉絲團經營(主題發想、視覺企劃、文案撰寫、廣告投放)
行銷企劃部實習生
BurgerKing Taiwan
Feb 2017
-
Jun 2017
・
5 mos
負責FB粉絲團管理,包含貼文時程規劃、素材構思、文案撰寫、回覆留言、廣告投放
Education
致理科技大學
Bachelor’s Degree
・
企業管理系
2014 - 2017
Description
商業基礎能力:會計學、經濟學、行銷管理、財務管理、成本會計。 實務課程:商務企劃、企劃案實作、網路行銷實作等行銷相關課程。 廣告展:RIDER睿德智趣-平衡車,榮獲第一名。 系學會:國小營-活動組、校內闖關-活動組。 會計學會考:全班第一名、經濟學會考:全班第二名
Licenses & Certifications
期貨商業務員
證券暨期貨市場發展基金會
Issued Feb 2022
・
No Expiration Date
證券商高級業務員
證券暨期貨市場發展基金會
Issued Jan 2022
・
No Expiration Date