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Experienced marketing strategist with a demonstrated history of 
marketing share growth success working in the banking, advertising, automotive, sports and broadcasting industries. Skilled in cultural-emotional approach strategies for lead generation, reputation management, customer retention, technology Integration, social media and multimedia production. Strong communications, marketing & public relations professional with degrees in communications, industrial design, television production & digital media.

Texas A&M Corpus Christi

DelMar College

Fundacion Universidad de Bogota

Marketing Strategist

Hugo Marciales

ValueBank Texas

Assistant VP Marketing Coordinator

Generate marketing share growth by developing and implementing marketing and advertising strategies, plans, objectives and campaigns. Design and produce original content for internal and external marketing materials. Ensure the Bank’s touch points, website, on-hold messaging, in-branch advertising, social media content, and other areas of customer contact are relevant and periodically refreshed SEO/SEM. Manage and evaluate all marketing and advertising related vendors' services. Prepare marketing reports by collecting , analyzing, and summarizing sales data. Assists in the coordination of periodic customer events,community outreach and PR.

Corpus Christi, TX, USA

Marketing strategy development and implementation to increase sales and new markets conquest. Media Buyer/producer (digital and conventional), ROI analysis, e-mail & CRM Management, web marketing SEO/SEM, social media Marketing, mobile geo-marketing, Google analytics reputation management, direct mail and SMS strategies, multimedia production, promotions exhibitions and special events coordination, spokesperson, media and public relations, customer satisfaction and retention, customer disputes resolution, community outreach. 

All Star Mazda & Mitsubishi

Marketing Director

Marketing strategy development and implementation to increase sponsors and tickets sales. Branding, operations, communications, and public relations. 

Corpus Christi Football Club

General Manager

Marketing strategy development and implementation to increase sales and new markets conquest. ( Ford, Lincoln, Mercury & Nisan) Media Buyer/ producer (digital and conventional), ROI analysis, e-mail & CRM management, web marketing SEO/SEM, social media marketing, mobile geo-marketing, Google Analytics reputation management, direct mail and SMS strategies, multimedia production, promotions exhibitions and special events coordination, spokesperson, media and public relations, customer satisfaction and retention, customer disputes resolution, community outreach. 2009 to 2011

Eddie Yaklin Auto Group

Marketing Director.

Marketing consultant and developer. Multimedia production and Marketing for the web, print and TV. Liza Wisner, coordinator.

Image Media Productions & Tamucc Texas Techis

Marketing consultant and developer

Correspondent, Producer & Sports Reporter . Under supervision of Executive producers , Rafael Torres for Contacto Deportivo and Sergio Verdu for Republica Deportiva. 

Univision & Telefurura

Sports Reporter

Gather, write video-edit and present local, national, and international sports stories. 

KORO Univision. Channel 28

Sports Anchor-Director

Department of Student Affairs Texas A&M

Web Master-Designer

News Reporter Gather, write and present local stories. Under supervision of News Director, Luis Patiño. 

Univision Channel 28

News Reporter

Web Master & News Graphic Designer. Web site design and maintenance and news graphics for Fox and MBC local newscasts. Under supervision of News Director, Sandra Richards.

NBC KRIS TV Communications.

Web Master & News Graphic Designer

Media specialist. Hardware & software support for multimedia events presentations.

Presentation Services INC

Media specialist

Graphic Designer/web and multimedia developer. Creative work for TV shows and internet based support pages. Under supervision of director Jeff Felts.

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