Served brands in the travel/FMCG category such as Korean Air Top
five client in Shanghai, Abu Dhabi Tourism Board, and Chivas in
global IMC communication.
Planned and executed IMC campaigns to raise client's brand
awareness and sales number in key markets.
Assisted in the development of client's WeChat Mini-program in
response to improve overall CRM and overall ticket sales.
Operated client's global social media platforms Facebook, Instagram,
WeChat, and Weibo to deliver always-on content and activations,
monthly social report analysis.