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Joyce Yang
品牌經理 @ 合為貴有限公司
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Joyce Yang
品牌經理 @ 合為貴有限公司
我是楊喬雅。過去曾於數位媒體代理商Isobar服務,負責協助客戶規劃網路媒體合作策略,並於香港網路媒體端傳媒擔任商務開發副理,規劃品牌活動及會員招募。 在於荷蘭TIAS Business School完成碩士學位後,於阿姆斯特丹音樂行銷公司EarthBeat及九踢文化擔任專案經理,負責活動行銷相關規劃。而後轉至合為貴有限公司,主辦亞洲最大的showcase音樂節-貴人散步,負責品牌行銷及商務合作。 希望有機會能以過去的累積的經驗,協助貴公司發展更多創新且具效益的商務發展、品牌行銷策略。
合為貴有限公司
TIAS School for Business and Society (NL)
Taipei, 台灣
Professional Background
Statut Actuel
Sans Emploi
Profession
Marketing Strategy Planner
Fields
Publicité
Expérience professionnelle
4 à 6 ans (4 à 6 ans pertinente)
Management
Skills
excel
adwords
communicating
english
word
Marketing Strategy
Digital Marketing
Event Planning & Management
PowerPoint
Languages
Chinese
・
Natif ou Bilingue
English
・
Professionnel
Highest level of education
Master
Job search preferences
Desired job type
Temps plein
・
Intéressé par le travail à distance
Desired positions
Marketing Manager
Lieu de travail désiré
Taipei, Taiwan
Freelance
Je ne suis pas indépendant
Work Experience
品牌經理
合為貴有限公司
・
Temps plein
janv. 2021
-
Présent
Taipei City, Taiwan
- 設定年度品牌行銷及商務目標。 - 管理與品牌合作夥伴的合作和贊助機會。 • 品牌公關活動策劃,公共關係維繫管理。
專案經理
九踢文化/貴人散步音樂節
août 2018
-
déc. 2020
・
2 yrs 5 mos
- 規劃並執行音樂人經紀事項,包含巡演規劃/公關策略/品牌合作。 - 合作藝人巡演之巡演經理,帶領台灣音樂人至歐洲演出。 - 貴人散步音樂節行銷活動策劃/會議講座執行/網站製作管理等事項。
Booking Assistant
Earth Beat Amsterdam
août 2018
-
janv. 2020
・
1 yr 6 mos
- 音樂人巡演活動行程安排。 - 公司網站維運。 - 演出活動行銷策劃執行。
商務開發副理
端傳媒
août 2016
-
août 2017
・
1 yr 1 mo
- 規劃與品牌客戶之商務合作。 - 建置網站內與DSP廠商合作之流量變現方案。 - 規劃端傳媒之品牌行銷與公關策略。 - 處理會員訂閱實體內容,包含書店優惠福利/定期講座/期間限定異業合作。 - 規劃執行端傳媒群眾募資會員招募計畫。
媒體購買 / 購買副理
安索帕股份有限公司
mai 2012
-
avr. 2016
・
4 yrs 0 mos
- 掌握媒體市場資訊、市場供需及特性,維護媒體關係。 - 依據媒體企畫案所擬定之預算,規劃並優化媒體採購策略。 - 代表品牌進行媒體購買及合作之談判交涉。 - 協助品牌處理各項公關及行銷事務。
Education
TIAS School for Business and Society (NL)
Master of Science (MS)
・
Business Management
2017 - 2018
天主教輔仁大學
Bachelor’s Degree
・
Business Management
2007 - 2011