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Korn Phakdimanochit
Senior Marketing Manager - Commercialization Marketing : Onsite Media
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Korn Phakdimanochit

Senior Marketing Manager - Commercialization Marketing : Onsite Media
Process Worker
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Central Pattana Public Company Limited (CPN)
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NIDA
Bankok Metropolitan Region, Thailand

Professional Background

  • Current status
  • Profession
    Marketer
  • Fields
    Advertising
  • Work experience
    More than 15 years
  • Management
  • Skills
    word
    excel
    PowerPoint
    tableu
    Marketing Strategy
    MEDIA
    Psychology
  • Languages
    Thai
    Native or Bilingual
    English
    Fluent
  • Highest level of education
    Master

Job search preferences

  • Desired job type
    Full-time
    Not interested in working remotely
  • Desired positions
    Marketing
  • Desired work locations
    Bangkok, Thailand
  • Freelance

Work Experience

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Senior Marketing Manager - Onsite Media

Feb 2018 - Present
- Working closely with other business units to expand cross selling opportunities - Generating ideas for new revenue generation from new customer 2019: Generate Other Income from Media Production 2018: ฺBe a Member of Kaizen Committee 2018: Cleansing Sale Unit Data 2018: Launch Media of TOYOTA C-HR x adidas at CentralWorld and CentralPlaza Pinklao 2018-2019: Launch "แม่มณี" Media in 30 CPN Shopping Center
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Senior Marketing Manager - Partnership

Jan 2014 - Jan 2018
4 yrs 1 mo
- Designing and implementing a strategic sales plan that expands company’s partner base and ensure it’s strong presence - Build and promote strong, long-lasting customer relationships by partnering with them and understanding their needs 2017: Partner with AIS launch Campaign "AIS Live360' อิ่มอร่อยร้านดังกับเอไอเอส" 2017: Partner with T1, Kbank, KTC, TBank, CiTi, GSB and UOB launch Campaign "ช้อปช่วยชาติ" 2015-2017: Partner with AIS launch Event "AIS Bangkok Countdown" 2015-2017: Partner with TRUE launch Campaign "อิ่มกับทรู" 2015: Partner with Aeon launch Campaign "อร่อยสุดฟินกับอิออน" 2014: Partner with KTC launch Campaingn "KTC Signature Dining @ CPN"
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Business Development Manager/Marketing Manager

Nov 2007 - Dec 2011
4 yrs 2 mos
- Initiate the concept idea of the Marketing Brand building and promotion activities - Control budget spending and P&L of each product category 2008-2010 Launch Event "Nakornthon Mini Marathon" 2009: H1N1 Crisis Management
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Senior Product Manager

Jun 2003 - Nov 2007
4 yrs 6 mos
- Identify consumers' needs and trend on music and movie business - Implement trade promotion and merchandising at point of sales - Sale forecasting and exposure of merchandising display 2006: Achieve 1 Million Unit Sales in Pong-lang-sa-on the music (โปงลางสะออน เดอะ มิวสิก) 2004: Launch Product VCD One Stand Up Comedy 6 (เดี่ยวไมโครโฟนุ6 ตูดหมึก)
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Head Buyer Sell Through Media

Sep 2001 - Apr 2003
1 yr 8 mos
- Negotiated with Movie/Content Supplier such as CVD, Catalyst, Pacific, GMM and RS 2002: Expand business lines from VDO rental to VCD sell through

Education

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Master of Arts (MA)
Master's Degree in Ecnomics: Business Economic
1999 - 2001
Activities and societies
President, Economic Club
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Bachelor of Arts (BA)
Economics, Financing and Banking
1994 - 1998
Activities and societies
Member of Cheer Club
Science-Math
1983 - 1994