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林冠妏
奇夏行銷有限公司|行銷經理
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林冠妏
奇夏行銷有限公司|行銷經理
嗨,我是林冠妏,可以叫我豹子🐆。 目前是電商產業的數位行銷與視覺設計自營工作者,進入職場10年,累積5年講課經驗。正在經營一人公司,專注於執行設計專案與行銷專案,服務過課程教學、美業、保健食品、寵物用品、家居用品等產業的客戶 。這裡可以看到所有我在做的事情👉
https://howzender.com/Kuanwen
奇夏行銷有限公司
銘傳大學
Taichung City, Taiwan
https://howzender.com/Kuanwen
Professional Background
Current status
Employed
Profession
Marketing Director
・
Educational Instructor
・
VMD Designer
Fields
AdTech / MarTech
・
Education
・
Design
Work experience
6-10 years (6-10 years relevant)
Management
I've had experience in managing 1-5 people
Skills
社群行銷
社群企劃
社群經營
數位行銷
數位廣告
廣告投放
文案撰寫
商業設計
Facebook Marketing
facebook ads
Google Analytics
Google Ads
GTM
品牌規劃
專案管理
數據分析
簡報提案
異業合作
KOL Development
Photoshop
Illustrator
Premiere
講師
Languages
English
・
Intermediate
Highest level of education
Bachelor
Job search preferences
Desired job type
Part-time
・
Interested in working remotely
Desired positions
行銷
Desired work locations
Taiwan
Freelance
Full-time freelancer
Work Experience
行銷經理
奇夏行銷有限公司
・
Freelance
May 2021
-
Present
經營一人公司,專注於執行設計專案與行銷專案,以及教學培訓。服務過課程教學、美業、保健食品、寵物用品、家居用品等產業的客戶,同時經營自有電商品牌,主打產品是毛小孩乾洗慕斯,歡迎來逛逛:
https://www.kimaojii.com/?tag=cake
電商設計師
九十度工作室
・
Freelance
Jul 2019
-
Jun 2021
・
2 yrs 0 mos
執行品牌相關的社群素材、廣告圖稿、銷售頁設計等相關設計產出,電商銷售頁轉換率成長3%以上,快消品類銷售頁達到8%以上轉換率。
行銷部經理
圭話行銷股份有限公司
・
Full-time
May 2018
-
Jun 2019
・
1 yr 2 mos
執行數位行銷專案,與行銷部門夥伴協作,管理2~4人小團隊。曾達成3個月內讓營業額成長140%、粉專互動率成長700%、熟客再行銷ROAS30以上、電商銷售頁轉換率成長3%以上。
品牌設計師&行銷企劃
沐樺實業有限公司
・
Full-time
Nov 2016
-
May 2018
・
1 yr 7 mos
執行品牌電商所有視覺產出,包含網站、社群、廣告、銷售頁、實體產品開發等相關設計與發包。拍攝商品照片、拍攝影片素材、與外部設計夥伴溝通協作。在一年內透過整體的品牌形象翻新,搭配社群經營與數位行銷策略執行,在不提高廣告預算的狀態下,讓公司的營業額成長2倍。
品牌設計師
創易數位設計股份有限公司
・
Full-time
Aug 2014
-
Oct 2015
・
1 yr 3 mos
執行品牌規劃與整體視覺設計專案與印刷發包,與客戶溝通案件需求,並參與過政府標案,撰寫計畫書。執行產業包含餐飲業、食品業、科技業、實體店鋪、生鮮產業等,設計品類如商標設計、輸出物設計、包裝設計等⋯。
視覺設計師
鋭點視覺設計坊
・
Full-time
Sep 2013
-
Oct 2014
・
1 yr 2 mos
執行設計專案,控管專案進度、與客戶溝通需求,並確保設計產出與印刷發包。案件類型包含品牌整體視覺設計、實體活動視覺設計、書籍刊物設計、網站視覺設計等⋯。
平面設計&行政助理
齊家公寓大廈管理維護有限公司
Jul 2012
-
Jan 2013
・
7 mos
負責執行台中區域所有建案現場的視覺設計產出,例如活動海報、住戶車卡、Banner設計、公告傳單等⋯,兼任行政助理,管理公司內部帳務與庫存,協助與各案場社區經理溝通接洽,支援實體活動進行。
Education
銘傳大學
Bachelor’s Degree
・
商品設計
2008 - 2012
Licenses & Certifications
專案管理學程完課證書
Bizthinking Academy 商業思維學院
Credential ID: f4E15A-0164-b4d24f
Issued Dec 2023
・
No Expiration Date
BTB電商結構學菁英計畫結業證書
燒賣研究所:電商行銷培訓第一品牌 (一銓顧問股份有限公司)
Credential ID: 2023090060
Issued Sep 2023
・
No Expiration Date
第四屆專案管理學習營授課助教證書
Bizthinking Academy 商業思維學院
Issued Sep 2023
・
No Expiration Date
讓知識有光完訓證書
Bizthinking Academy 商業思維學院
Credential ID: 7da27E-0025-b4d24f-e74a36
Issued Apr 2023
・
No Expiration Date
第七屆銷售優化學程結訓
燒賣研究所:電商行銷培訓第一品牌 (一銓顧問股份有限公司)
Issued Aug 2021
・
No Expiration Date
數位行銷資格認證
Google Digital Academy (Skillshop)
Credential ID: CEP Q9J NAN
Issued Oct 2018
・
No Expiration Date
台中第三屆電商大學FB廣告投手班結訓
Tesa電商大學(燒賣研究所)
Issued Jun 2018
・
No Expiration Date
企業社群經理人研習證書
光明頂創育智庫
Issued Apr 2017
・
No Expiration Date