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Myrian Lin
product marketing executive
No intro yet.
unicharm corporation
淡江大學
Taipei, 台灣
Professional Background
- Current status
- ProfessionContent Marketer
- FieldsConsumer Goods
- Work experience2-4 years
- Management
- Skills
- LanguagesEnglish・Fluent
- Highest level of educationMaster
Job search preferences
- Desired job typeFull-time・Not interested in working remotely
- Desired positionsbrand marketing&trade marketing
- Desired work locationsTaipei, Taiwan
- Freelance
Work Experience
Product marketing executive
Job Content：
市場分析/消費者購買行為分析/產品損益表管理/產品專案管理
Team：
成人紙尿褲/口罩
Performance：
+連續兩年負責進行中期(3年)市場規模分析。
+透過強化溝通及路通活動，擔當品項業績都達市場成長2倍以上成長。
+透過消費者家訪及量化資料分析，抽出消費者insight，所負責品項的第二年使用率3倍成長。
+協助公司發展新事業體，建立新品項銷售model。
Education
Master of Business Administration (MBA)
・
國際企業管理Bachelor of Business Administration (BBA)
・
國際企業管理Other
・
Marketing