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林暐哲
Campaign Manager
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林暐哲
Campaign Manager
我有超過四年的活動行銷、兩年以上的口碑行銷及超過一年的廣告投放經驗,至今已負責超過70件活動專案及超過百件口碑行銷專案,服務客戶橫跨各產業,政府機關、電商、FMCG、美妝、母嬰等各式品牌。
Influenxio 圈圈科技有限公司
輔仁大學
台灣新北
Professional Background
Current status
Unemployed
・
Ready to interview
Profession
Content Marketer
・
Event Planner
・
Digital Marketer
Fields
Events Services
・
SaaS / Cloud Services
・
Marketing / Communications
Work experience
6-10 years (4-6 years relevant)
Management
I've had experience in managing 1-5 people
Skills
Word
PowerPoint
Excel
Google Analytics
FB廣告操作及投放
Languages
Chinese
・
Native or Bilingual
Highest level of education
Bachelor
Job search preferences
Desired job type
Full-time
・
Interested in working remotely
Desired positions
行銷、活動、產品企劃;公關、廣告行銷等資深專員或中階行企主管
Desired work locations
Taipei, Taiwan
・
New Taipei City, Taiwan
Freelance
Non-freelancer
Work Experience
Account Manager
Influenxio 圈圈科技有限公司
・
Full-time
Aug 2022
-
Nov 2023
・
1 yr 4 mos
Taipei, Taiwan
• 分析客戶需求及提案適合特質創作者(KOL、KOC),媒合相符的創作者並藉由雙向溝通達成客戶目標KPI,讓客戶回流;創作者關係維護,提供創作者執行方向與細節,確認創作者產出內容符合客戶需求。 • 總案量&橫跨產業 :入職至今共執行50件專案、提案超過20件專案,橫跨產業有美妝、電商平台、食品、3C、民生用品、活動展覽等。 • 團隊合作:指導組員執行專案,提升組員媒合技巧、數據分析、客戶關係維護、成本控管能力。 • 跨部門協作:與PM、工程師一同規劃平台系統,修正使用者體驗,達到效益最大化。
SAE
Influenxio 圈圈科技有限公司
・
Full-time
Oct 2021
-
Jul 2022
・
10 mos
Taipei City, Taiwan
• 分析客戶需求及提案適合特質創作者(KOL、KOC),媒合相符的創作者並藉由雙向溝通達成客戶目標KPI,讓客戶回流;創作者關係維護,提供創作者執行方向與細節,確認創作者產出內容符合客戶需求。 •總案量&橫跨產業 :入職至今共執行50件專案,橫跨產業有美妝、電商平台、食品、3C、民生用品、活動展覽等。 •團隊合作:指導組員執行專案,提升組員媒合技巧、數據分析、客戶關係維護、成本控管能力。
業務執行
豐澤創意設計有限公司
Apr 2021
-
Jul 2021
・
4 mos
• 執行威士忌品牌通路行銷活動,曾辦理消費者餐酒會,報名率皆達到100%,均消金額2,000元(不含報名費)。 • 公司Facebook粉絲專頁經營,展現公司品牌價值,所撰寫貼文及發想內容皆受到主管認可並透過粉絲專頁獲得新的客戶邀請提案。
專案管理師(儲備幹部)
啟點行銷有限公司
Jun 2017
-
Aug 2020
・
3 yrs 3 mos
• 執行20個政府標案,包括數位行銷和活動行銷,皆依照合約完成執行,客戶滿意度約為90%。 • 善於與客戶溝通協調及與廠商合作,幫助制定合適行銷策略,曾經藉此在專案中減少20%的支出,平均執行專案可減 少約5-10%成本支出。 • 撰寫宣傳文案(活動官網、活動輸出物、Facebook、新聞稿),並受到長官客戶及主管的稱讚。
廣告投放人員
Dérive網拍服飾
Aug 2018
-
Feb 2020
・
1 yr 7 mos
• 運用A/B測試和Google Analytics辨別具有競爭力的產品及素材,提高此 類產品投放預算,其中Facebook和Instagram廣告平均CTR 4.6%和CPC $1.6。 • 運用Google Analytics辨別具有競爭力的關鍵字,廣告平均CTR 6.1%和 CPC $3.7。 • 透過分析競爭對手的優勢調整品牌經營策略,針對產品宣傳素材改進,藉此 提升約10%投資報酬率。
業務開發人員
Sky Summit CO.,LTD
Oct 2016
-
May 2017
・
8 mos
1)客戶服務 2)前往批貨市場選款採購 3)廠商接洽
Education
輔仁大學
Bachelor’s Degree
・
大眾傳播
2011 - 2015
Activities and societies
系學會活動公關 系籃隊長 畢籌設備組長