.Managing E-commerce websites and merchandising with SuperLanding, ShopLine, Taobao, Alibaba, Elf, Tenom.
.Advertising online and optimizing performance through Facebook and Google ads.
.Website architecture and creating content with a logical consuming mindset.
.Produce, analyze, and deliver reporting on digital marketing KPIs including traffic, CPA, CR, ad spend ratios, and overall growth and health of digital marketing channels.
.Document, develop, and evolve tools and processes to support business needs and ensure data integrity.
.Manage A/B testing and experimenting on digital channels, landing pages, and creatives to maximize conversion rates.
.Create best practices and retargeting campaigns, SEO/SEM, affiliate marketing, email, online custom content, blog integration, and other new emerging digital platforms.