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Steffie Mayrelin
Marketing Specialist at CakeResume
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Steffie Mayrelin

CakeResume Premium Badge
Marketing Specialist at CakeResume
Driving CakeResume's growth and expansion to Indonesia via Digital Marketing.
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CakeResume
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Chung Yuan Christian University
Jakarta, Indonesia

Latar Belakang Profesional

  • Status sekarang
    Sudah bekerja
    Terbuka untuk peluang
  • Profesi
    Digital Marketer
  • Bidang
    Sumber Daya manusia
  • Pengalaman Kerja
    1-2 tahun (relevan 2-4 tahun)
  • Management
    Saya berpengalaman mengelola 1-5 orang
  • Skil
    SEO
    Content Marketing
    Copywriting
    Project Management
    Social Media Marketing
  • Bahasa
    Chinese
    Fasih
    Indonesian
    Bahasa ibu atau Bilingual
    English
    Bahasa ibu atau Bilingual
  • Pendidikan tertinggi
    Sarjana

Preferensi pencarian kerja

  • Jenis pekerjaan yang diinginkan
    Full-time
    Tertarik bekerja jarak jauh
  • Jabatan pekerjaan yang diinginkan
    Digital Marketing
  • Lokasi pekerjaan yang diinginkan
  • Bekerja lepas
    Non-pekerja lepas

Pengalaman Kerja

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Content Marketing Specialist

CakeResume
Full-time
07/2021 - Sekarang
Taiwan
- Built dashboards, tracked, and analyzed website performance and implement strategic improvements to increase traffic and user engagement. - Led content marketing strategies for CakeResume’s blog by managing high-achieving interns and 10+ freelance writers for daily execution of tasks. - Launched email marketing campaigns, driving conversions throughout the customer lifecycle. - Executed GTM strategy for expansion to the Indonesian market, successfully drove and managed 3 successful large-scale event campaigns in one year. - Worked with cross-functional teams to identify high-impact business goals, product optimization and marketing campaigns to boost growth.
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Student Ambassador

04/2020 - 06/2022
2 yrs 3 mos
- Master of Ceremony, CYCU x Delegation from Czech Economic and Cultural Office (Cooperation with Czechia in Science and Research 2021) - Master of Ceremony, MOU CYCU x University of Hargeisa - Reception of Guests, CYCU Global Partner University Expo and Forum - Conduct campus tours and support high school recruitment events

Edukasi

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Bachelor of Business Administration (BBA)
Business Administration
2018 - 2022
3.9/4 GPA
Aktivitas dan komunitas
Organizations - Executive Secretary 109 International Student Association - Head of General Affairs Division 108 International Student Association - Treasurer Indonesian Student Association 2019-2020 Awards - 中原大學全人榮譽獎 Holistic Honorary Award 2019-2020 - 書卷獎 Presidential Award 2018-2021 - CYCU International Student Scholarship 2018-2021