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Entertainment Marketing & Distribution. Coming from a music background, Lucy has always been passionate about creative storytelling. Not only does she wish to bring her passion forward to the next role, she understands the landscape of entertainment industry as she has worked in both indie film company and music marketing & management company. In addition to 6 years of experiences in event management, she specializes in creative development, strategic planning and video & music editing. 

Courses: 
Digital Playbook for Entrepreneur: Creating a Tech Startup; The Movie Business: From Story Concept to Exhibition; Data Analytics: Music Marketing Decisions and Presentations; Music Marketing, Branding & Campaigns; The Music Industry: Careers, Rights and Income Streams; Music Supervision, Production & Creative Licensing; Business Fundamentals for Non-Business Professionals; Copyright Laws and Publishing; Analysis of Music Agreements; The Management of Live Performances; Live Touring Strategy

University of Southern California

Rutgers University

Cleveland Institute of Music

Lucy YH Lee

GoPop Film

Production and Development Intern製片助理實習

• Pitched in 3+ marketing strategies for independent films and MightyDojo project : a collaborative music video project for film directors and artists; 
• Studied and researched film distribution and conducted script coverage for 2+ films scripts 
• Edited 3+ videos and directors' reels 
• On set production experience assisted filming a special TV series

• 為旗下影音企劃協助擬定3+行銷政策
• 研究獨立電影發行和研讀2+劇本
• 剪輯3+影片
• 協助片場拍攝

• Assisted in administering 1 new album release and pitched in marketing strategies for rock bands 
• Analyzed 4+ distribution methods for indie artists and identified potential business partnerships weekly 
• Researched and analyzed current music trend on social media regularly; recognized 35+ rising artists in music industry on social media with distinctive musical styles 
• Studied and built artist promotion with 2+ touring strategies, 3+ partnerships

• 協助擬定發行行銷策略
• 分析獨立音樂發行管道和潛在異業合作對象
• 研究社交媒體行為，發掘35+ 位新興藝人
• 研究藝人行銷方案：2+巡迴方案和3+品牌合作

Velvet Hammer Music Management and Marketing Group

Music Marketing Intern音樂行銷助理實習

• Arranged 10-12 events per term with concerts, master classes, auditions, and lectures 
• Logged inventory data into computer systems, examined inventory weekly and replaced/repaired defective items

• 每學期舉辦10-12場活動包含音樂會，大師班，甄選和講座
• 每週檔案和庫存管理檢查

Event Manager, Assistant 活動經理助理

• Managed talent 30 musicians, daily operations, reporting, logistics and facilitated/promoted 35+ live events and master classes annually plus all rehearsals

• 每年管理30+藝術家兼日常行政事項，和協助35+舉辦活動，大師班和排練

Foundation for the Chinese Performing Arts

Director's Assistant 音樂總監助理

• Directed 200+ events, creative development, strategic planning and facilitated event programs with up to 600 attendees and synchronized departments to ensure timely execution using project timelines, production schedules and event 

• 規劃200+場地活動和多達600位觀眾。善用管理工具和統籌不同部門來確保活動如其規劃

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