Ownership of Yahoo Search and search features in Homepage, News, Finance, TV of Asia and Europe markets. Responsible for Yahoo Search SDK to provide compelling search features to partners. In charge of Dictionary and the nearby services search in Map.
❏ Promoted voice search by loyalty program, which led to a 30% daily search users
growth and 19% revenue growth on App.
❏ Designed the intent detection and the trigger scheme for the flight booking search
for Asia market to increase revenue by 2.5%, and it went online globally because of
this success.
❏ Designed a trending search module for off-season which increased search volume
by 68% during the Chinese New Year.
❏ Design Yahoo map integrated with food delivery and restaurant reservation
services, using voice as main search entry thus create an convenient mobile search
scenario, which increase map CTR by 12% meaning better user engagement.
❏ Extend Yahoo map service integrated with E-commerce services and brands/stores
promotion campaign, combining offline and online commerce seamlessly, also
provide users comprehensive membership services and better recommend the right
merchandise for consumers. Overall, create commerce imrpression by 3% and
search PV by 1%.