Founder at Modular Agency, Content Marketing & PR
+886 916 884 223
Taipei, TW
michael@modularagency.io
Managing content and marketing projects with a team for technology clients and PR firms, including Microsoft, Acer, Lenovo, Apple, Golin, Edelman, and more. Some services we provide include:
Content strategy
Writing blog articles
Writing press releases
Social influencer campaigns
Content project management
Search Experience Optimization (SEO)
Translation project management (Chinese to English, and English to Chinese)
Product marketing copy including website, social media, and more.
Responsible for driving projects from concept to completion at a branding agency started by a former Acer marketing director and designer.
Communicated with clients and ensured requirements were delivered to our designers
Wrote content for clients, including blog articles, press releases, website copy, social media advertisements, and more
Created beautiful marketing proposals using text and images to win new business
Executed a PR strategy for the in-house skincare brand: www.gabiskin.com
Wrote educational content on marketing and branding challenges
- Researching, writing, editing and distributing press releases to the media
- Researching, writing, editing and distributing internal newsletters to Acer employees
- Writing and editing content for other departments including, but not limited to, executive speeches, presentations, event invitations, etc.
- Maintaining and updating information on Acer’s corporate websites
- Publishing internal newsletters onto Acer employee intranet site
- Organizing and support events including press conferences, exhibitions, and media interviews
Writing and distributing press releases on new products, crisis management, company news and more; distributing internal communications such as newsletters, annual reports, success case sharing, and more.
A double role where I created and organized events, and DJed for one of Taiwan’s oldest night clubs. I also created and executed a long-term digital strategy for the night club.
journeyfoxx.com
I founded a social platform to help travelers ask questions about living and traveling abroad.
hohiyashop.com
Project manager for a custom ecommerce website for a home decor company.
BESgroups.com (ongoing)
Web project management and ongoing content strategy for technology company.
Digital marketing strategy for social media, websites, content generation, and design.
Google analytics, SEO strategy, content strategy, and more. Achieved triple digit growth in traffic for clients.
Ensuring projects are kicked off, on schedule, and running smoothly. Motivating teams and getting results.
- English: Native
- Mandarin Chinese: Professional fluency
- Spanish: Professional fluency