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李睿凱

Product Manager•  Taipei，TW  •  [email protected]

Award-winning Product Management executive possesses 9-year experience — built BenQ Gaming Web/APP and Monitor(Hardware), FETNET official apps, Aurora HR/ERP/POS SaaS and AI Video Surveillance SaaS and AI Service Robot(Hardware). Specialized in consumer-facing, global website and app, AI SaaS/Hardware, and product strategy and roadmap, design, agile development, go-to-market and growth marketing. 

 Led product development in managing tasks required to successfully launch multiple product designs. Identified market needs and opportunity sizes. Developed business plans and recommendations to senior management. 

Winner of awards including Award-Taiwan Excellence Award Silver Award, Startup Weekend Taipei won second place, Asia Open Data Challenge Team’s Choice Award.


Skill

Product Management                                         Design Thinking                               Product Marketing     

 Agile/ Scrum App Development                       Product Roadmap                            Product Strategy

 Business Case                                                     Go-to-market strategy                      Entrepreneurship 

Experience

Syscom(Top three system integration company in Taiwan) ，2016 年  - 至今

Product manager 

Led R&D development, consumer insight, product positioning, and go-to-market strategies and establishing team of engineers, designers, and product service managers. Build Team , product vision, product strategy , competitor analysis, proof of concepts (poc), wireframes, user journey, user stories and requirements for satisfying user pain points for new products. Reported to the General Manager. 


  •  Developed and launched AI Video analysis SaaS and AI service Robot from scratch for retail, Construction, Residential, Roads & Highways, Education. 
  • Exceeded net sales goal by 50% by creating and managing marketing plan, including advertising, events, etc. Launched pilot product partnerships in Japan;

Aurora(Leading Office solution in Taiwan)，2014 年  - 2016 年 

Product manager 

Led R&D development, consumer insight, product positioning, and go-to-market strategies globally. Build product vision, product strategy , competitor analysis, proof of concepts (poc), wireframes, user journey, user stories and requirements for satisfying user pain points for new products. Reported to the General Manager. 


  •   Launched ERP and HR SaaS Web App and mobile-first experience to increase page views by 60%, pages per visit by 65%, visits via search by 50%, Retention Rate by 79%, Revenue by 35%. 
  •  Developed the first set of Agile practices, centralized 100+ backlog and conducted design review to improve efficiency and quality of product development.

BenQ(Top 1 Gaming product in Global) ，2012 年  - 2014 年 

Product specialist 

 Led team in overseeing product management, research, UX/UI designers, analytics, data engineering, and product marketing across app, web, monitor for Gaming experience sync and delivery in 20+ countries for BenQ 4M users. Create business cases, strategies , product brief , user segmentations, product roadmap, go to market plan and product roadmap to be presented to support, business development manager , and executive teams. Worked with cross-functional teams on Product Development from planning, requirement gathering, development, testing, deployment, and performance measurement, including Marketing Researcher, Product Marketing Manager, Product Designer, User Experience Designer, Tech manager. 


  •  Launched gaming experience sync app and web to drive $200 million USD revenue in global Achieve revenue goals for FY12 with collateral and lead generation campaigns to support 4M USD revenue. 
  • Shipped first product launch of Auto-Connect, an innovative feature that helps people access the best Internet connection across Wi-Fi and cellular data.

Institute for Information ，2008 年  - 2012 年 

Software engineer 

Led software projects from sketch through implementation and delivery. Designed, developed, and troubleshot software programs for databases and applications in Java, and SQL. Involved in all aspects of web-based software development life cycle, primarily responsible for system analysis and coding. Created a java based testing application and eliminated repetitive tasks for the quality department.

  •  Designed, implemented and monitored front and back-end system for continuous improvement. 
  •  Followed MVC development pattern for separation of presentation and data layer 
  • Used JQuery plugins for various components development as data grid, image upload, data 


Award

  • PMP(Project Management Professional) certificate
  • 2021 Taiwan Excellence Award Silver Award
  • 2020 Startup Weekend Taipei won second place 
  • 2019 Asia Open Data Challenge Team’s Choice Award
  • 2018 System integration Award 系統整合輸出獎 
  • 2017 Cloud IOT Innovation Champion 雲端物聯網創新獎冠軍 

Education

  • 國立台灣師範大學資訊工程研究所碩士 Master of Department of Computer Science and Information Engineering, National Taiwan Normal University (No.1 in International Outlook among Taiwanese Universities) 
  • 元智大學資訊管理系學士 Bachelor of Department of Information Management, Yuan Ze University (One of the best Institute of technology private university in Asia)

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