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Odin Pan 潘柏宏

6+ 年藝文產業創業經驗,管理15人團隊

4+ 年HR經驗,外商銀行(學習發展)和 獵頭顧問(招募)

Expert in Management / HR / Marketing / Branding / Leadership / Operation / Biz strategy


         Taipei,TW      [email protected]

工作經歷

存在音樂, 創辦人 

Jul 2017 ~ Now

台北最有溫度的藝文品牌-主打年輕女性、新手友善的音樂環境

音樂教育|樂器經銷|演藝經紀|社群行銷|活動企劃

目前擁有兩間實體店面「信義店」、「東門店」,團隊共4位正職、5位兼職、6位實習生團隊


⊙Job Description:

►營運管理
1. 帶領15位團隊夥伴,營運兩間實體店面

2. 現金流管理、財務會計事務

3. 建立營運SOP與教育訓練教材、課程

4. 藝人管理、演出與業配機會開發


僱主品牌

1. 校園實習計畫之招募、教育訓練與績效管理

2. 打造Intern Academy提供實習生行銷企劃的完整入門課程

3. 形塑溫暖、誠信、自由、平行的僱主品牌,專注員工工作滿意度


►樂器經銷
1. 透過實體店面、線上商城、蝦皮商城販售並達成業績目標

2. 進貨與庫存管理

3. 市場調查與選品


►行銷企劃
1. 統籌超過500場活動,參與人數超過10萬人次。從破千人次的文創市集到高單價偶像培訓計劃、詞曲創作營對、藝文講座和KOL、藝人粉絲見面會都相當熟捻

2. 廣告投放、社群行銷與品牌媒體經營,進而協助數家中小型公司執行整合行銷

3. Wordpress網站架設與接案

4. 競品調查與落實品牌差異化


 官方網站 Instagram


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Standard Chartered Bank, HR Manager (Project Manager), 

Mar 2018 ~ Mar 2020

Cost centre: CEO office. Report to Head of Learning, CEO office BPM.

⊙Job Description:

►Learning Academy (BAU)
1. Focus on Leadership Learning for 500+ people leaders and selective talents.

2. Execute people leaders' learning courses and programs with global learning ops team and support senior facilitator. (40+ courses per year)

3. Work closely with business units to find out their needs, pain points on learning.

4. Build up/ maintain internal learning or program-based websites for all staff and learners by using Human Centred Design and optimised user experience. (600+ users and news views in average)

5. Provide high-quality operation/ logistic support to meet Biz needs including supplier managements and budget control. 

6. Launch group-wide learning platform and local content build up. 

►Project Managements
1. Kick-off / maintain multi projects and coordinate with CEO office FinTech team to roll out 25+ workshops, forums and lectures for internal employees, people leaders and selective talents.
2. Take lead of "Leadership Forum" which invites celebrities and moguls from enterprises (劉必榮、金麗英、林義傑、王文華、詹宏志、葛如鈞) It had NT. 1,000,000 budget and invites 200+ attendees.
3. Roll out bank-wide "Firsthand Day project" with task force team to let all staff to apply first-hand day who could have a real on-site experience with ideal role. (including high level role as CEO, head of RB, head of CA and Audit.) It finally have 50+ staff who finished the experience and grab massive attention in total 5000+ broadcast views.
4. Execute and support 15+ forum and townhall per year. Work closely with in Marketing department.

5. Collaborate with outsource PR/Marketing agency to kick-off marketing yearly plan.

►HR Branding Build up (Communications and Marcom)
1. Internal communications (40+/year) for policy propaganda, forums and workshops, employee relations.
2. Manage the tone and wording in communications which depends on what TAs are we engaged with.
3. Biz Team building design and on-site support.

4. Using Adobe Illustrator to design banners or pictures for marketing or broadcast.

Award Winning:
1. 台灣企業永續獎Taiwan Corporate Sustainability Awards - 人才發展獎Award of Talent Development
2. 菁業獎Taiwan Banking and Finance Best Practice Awards - (金融研訓院TABF)
3. HR年度GEM貢獻獎 (HR Award of Get Extra Miles) 員工典範行為獎 (Award of Value Behaviour)
4. 渣打之歌專輯得獎與製作 (Winner of "Song of SCB" and produced whole album by me)
5. 專案與進程特殊貢獻獎 Reward of Significant Contribution to HR agenda & projects.


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National Symphony Orchestra國家交響樂團, Stage Manager 舞台監督, Feb 2015 ~ Jul 2017

Work in top-class National Music Orchestra and planned world-tours per year.

Familiar with Government corporation projects and official bids .

Work closely with PR/Marketing team and Media Press.


⊙Job Description:

►World tour management:

NSO had represented Taiwan to execute several times of worldwide tour, from US/CA, EU and China. Fully responsibility of logistic / transportation / custom and stage management. Co-work with local manager, stage team to perfectly run shows.

►Recruitment:

Stage crew build up, interview and full life-cycle (recruit, training, SOP, KPI, C&B, leave)

►Employee Relations:

Work closely with all 100+ musicians and 20+ colleagues, maintain good connections by both oral and written communication skills. Delivering values and aim goals.

►Technical tasks:

Team-work with Opera director, chorus leader and whole stage team, run over 100 shows /year. Based in National Concert Hall and tour all concert halls in Taiwan.

►Operations:

Stage team management (15-20ppl), salary management, HR functions including recruit and training.

Achievements:


1. Accomplished some of the most remarkable concert including: 久石讓Hisaishi, 美聲海莉Hayley Westenra, 柏林愛樂Berliner Philharmonisches’ principal concerto.
2. Represented Taiwan to accomplished worldwide tour.
3. Passed probation less in 3 months ahead, get promoted in 1 year and raise salary.

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Rising Management Consulting Co., Ltd., Consultant / Headhunter,

Mar 2014 ~ Sep 2014


⊙Job Description:
1. Achieve Sales Target, coordinate with Client’s in house HR team for recruitment.
2. B2B development, Sales Visit, Contract negotiate/ Signed.
3. One to one marketing, knowledge of Industry and companies prospects.
4. Deep understanding of company’s culture/ requirements and package range.
5. Actively approach suitable candidate, interview via phone calls and face to face.
6. Interview arrangement and assist candidate to get offer.
7. Offer letter signed and keep candidate on track until probation.


Achievements:
1. The first Consultant that hired in Q2 passed the probation by sales on target (in 2months).
2. All sales are mid-high level managers, include Gaming Industry CTO, Network Communication Company Tech Lead, annual salary from 1.4-1.7M.
3. Actively approach and successfully BD one famous Ga
ming Social Platform Company and confidential replacement CTO in 17 work days.

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More About Me.

⊙ Profession drummer for experienced 200+ shows in 10 years including Music festivals, World tour (US/CA, Europe, China, Japan, North Europe), live house and business shows.

⊙ Actor in famous singer Matzka and 家家 Music video "原來", 2.8m views.

⊙ Literature award of "mini novel" in 2008 which host by UDN and Ministry of Culture.

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學歷

TamKang University, MA, European Studies (Economics and politics), 2010 ~ 2014

Fu Jen University, BA, Philosophy & Advertisement (minor)  & Foreign affairs (minor), 2006 ~ 2010