楊謦綾 Yang Ching Ling
Supervisor, Rail Tour Sec., Themed Travel, Lion Travel
Experienced practitioner in the tourist industry to help business growth, leading end-to-end travel product management, from product design and budget control to strategic partnership and business development.
Experience
Apr 2016 - JAN 2022
Product Manager, Themed Travel, Lion Travel Taiwan
Before 2020 APR
-Support the operation of high-quality outbound tourist products, including transportation, accommodation, tour leader arrangement, and the activities during the trips for Lion Travel's global-based market.
-Coordination: Work closely with various functions in the company - marketing to maximize sales, supplier operations to improve efficiency, customer service to drive satisfaction.
-Market updates: provide market leaders with relevant information on identifying market trends and competitor updates.
-Communicate Lion Travel's business strengths and brand value to suppliers.
After 2020 APR
-Supervisor of Rail Section, Taiwan Railway Administration: Taiwan's first designed tourist train: FUTURE.
-Develop and expand relationships and commercial partnerships with various partners, maintaining strong, long-lasting partner relationships.
-Initiates new as well as follows up on existing partner relations to investigate innovative ways to cooperate that will help Lion Travel to achieve the strategic goals.
-Xinmedia : Xin-Rail - Social Media Manager
Language
-Mandarin / Native
-English / Fluent (2016, TOEIC Score 965)
-German / Fluent (2014 DAAD Stipendium, B2 Stufe)
-Japanese / Basic (2021 JPLT N3 Test)
Award
-2017 Taiwan Quality Assurance Association
Golden Award (Gangnan Architecture Tour)
-2019 Taiwan Quality Assurance Association
Golden Award (Switzerland Grand Train Tour)
Education
Sep 2009 - Jun 2013
National Taiwan University
Bachelor, International Relations, Political Sciences
Sep 2013 - Jan 2016
National Taiwan Normal University
Master of Arts,
Institute of European Cultures and Tourism
Jun 2014 - Sep 2014
Universität Heidelberg
DAAD Scholarship-Summer School (B2)
Freie Universität Berlin
Walking through historical Architectures.
Outbound Tourist Products Projects and Awards
Gangnan Architecture Tour,
Golden Award 2017
During 2016-2017, themed travel for overseas architecture travel was rising in Taiwan's tourist market. Putting the focus on famous architects and collecting architectural masterpieces in China, this tour product hit the market and received the golden award as feedback for the themed trip to Taiwan's market.
Switzerland Grand Train Tour
Golden Award 2019
Utilizing the well-connected transportation system in Switzerland as the main moving method, coordinating trains, boats, and cable cars to connect the journey. Which is highly accepted by the market.
First design tourist train in Taiwan - FUTURE.
Launched in Dec. 2020. It is exclusively operated by Lion Travel. Developing varied business cooperation with local government, hotel and resort groups, local craftsmen, and creating collateral brands relationships.
FUTURE with Governments
Hualien and Taitung County government x 2021 Sunrise Train
Ｍayer of Taitung County, Rao Ching Ling, greets the guests onboard on the first day of 2021.
Taipei City Hall x Bravo bear Train
Combining with the local brands in Taipei (ex SANFORMOSA COFFEE), creating special onboard train travel experiences for the travelers.
FUTURE with the Media, influential, and KOLs
FUTURE- Press conference
Joint press with Ministry of Transport and TRA.
Trail Train for worldwide KOLs in Taiwan
Invited foreign KOLs who live in Taiwan, taking FUTURE and create mutually media exposition.
FUTURE with Hotel and Resort
Regent Taipei
/ Chirashi Eel Bento Box
Hoya Resort Hotel Wulin
/ Sakura Festival desserts Box
FUTURE with Artists
Kevin Lin's moving Concert on Board
National Taiwan Symphony Orchestra
FUTURE with the talented locals and inhabitants
Tea Ceremony in Alishan
During the Sakura festival in Alishan, creating an outdoor tea ceremony that is served by the local tea craftsmen.
Children's performance on the platform
Cooperated with the young talented performers who study at Chanpin Senior high school, holding moving concerts on the platform.
FUTURE with the brands
FUTURE ft. Heineken
FUTURE ft. ABOVTIME
Viewing aroma as an important part of the boarding experience, incubating an exclusive fragrance for the passengers.
