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分析海廷頓無鉛水龍頭廣告
分析海廷頓無鉛水龍頭廣告
社群小編 @ Lin's手作生活
・
Taichung City, Taiwan
●主要內容:
1、介紹廣告:https://www.youtube.com/watch?v=lIY92X3kxsQ
2、分析產品行銷方式(透過新媒體Youtuber業配的方式)
3、利用心理學概念進行廣告分析(學習與記憶理論、自我概念、態度與動機理論)
4、分析此產品的主要受眾
●PPT:
https://drive.google.com/drive/folders/1P80Jnv_Gfx88N0DSI2qsTc_0Sq9Ga969?usp=sharing
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