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[內訓講師]流量如何變現？從流量指標分析講起
[內訓講師]流量如何變現？從流量指標分析講起
Product Owner / Product Manager / Monetization Manager
・
Taipei, Taiwan
How page views become revenue? From metrics of the page view. (internal trainer)
負責公司內部兩次流量變現課程講師，課程目的為使公司同仁了解流量變現原理，課程大綱：
1. 流量觀察指標 (User, session, pageview, Pages/Session, duration...etc)
2. 廣告指標 (Impression, Click, CTR, CPC, CPM, CPA...etc)
3. 廣告串接方式與數位廣告生態系
4. 流量變現與使用者體驗的關係
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