Iniciar sesión
Inscríbete
Jobs
Job Search
Explore all available job openings across industries and locations.
Company Search
Find your dream jobs categorized by company names.
Themed Jobs
Discover job opportunities organized by specific themes or industries.
Download our App
Tools
Resume
Create your job-winning resume using our free resume builder.
Portfolio
Showcase your skills and projects with a professional portfolio.
Resume
Create your job-winning resume using our free resume builder.
Resume Builder
Make a resume for free.
Resume Templates
Access our extensive library of professional & ready-to-use templates.
Resume Examples
Get inspired by real resume examples to create your own.
Occupation Guide
Access resume writing guides tailored for different professions.
Resume Help
Get expert advice on all things resume from our team of recruitment specialists.
Portfolio
Showcase your skills and projects with a professional portfolio.
Portfolio Maker
Create a professional portfolio to highlight your skills and projects.
Portfolio Gallery
Browse through our collection of real portfolios for inspiration and networking.
Resources
Articles
Read insightful articles on career development, job search strategies, and more.
View All Articles
Job Search Guide
Resume & CV
Cover Letter
Portfolio
Interview Skills
Job Search Tips
Industry & Job Overview
Career Guidance
Career Planning
Career Tools
Career Development
Personal Branding
Success Stories
Success Stories
Business Excellence
People Operations
Recruitment & HR
About CakeResume
People & Culture
News & Updates
Events
Featured Reads
Resume & CV
What to Write in an Email When Sending a Resume [+ Examples & Tips]
Read More
Hire
Talent Search
Find Resumes.
Job Posting
Start for Free.
Recruitment Service
Acquire Talent.
Employer of Record (EOR)
Empower Your Business in Taiwan.
Employer Branding
Build and promote your employer brand.
Pricing
Job Posting Plans
Talent Search Plans
Resume Builder Plans
Build your Network
My Network
Access your personal network connections and manage your contacts.
CakeResume Meet
Expand your professional network by meeting and connecting with other users.
Community
Engage with other users through discussions, forums, and networking events.
Download our App
Build your Network
My Network
Access your personal network connections and manage your contacts.
CakeResume Meet
Expand your professional network by meeting and connecting with other users.
Community
Engage with other users through discussions, forums, and networking events.
Iniciar sesión
Inscríbete
Portfolios
Jojo Ng Yi Kwan
利用假設市場評估法估計生態旅遊的願付價值
利用假設市場評估法估計生態旅遊的願付價值
利用假設市場評估法估計生態旅遊的願付價值
By
Jojo Ng Yi Kwan
專案執行 @ 群運環保股份有限公司
・
Tainan City, Taiwan
Connect
研究對於住在台灣的大學生,什麼因素與個人參與環境議題,如生態旅遊的興趣有相關性。生態旅遊較一般旅遊具有較低社會成本(social cost)和無謂損失(deadweight loss),而這個分析之意義在於怎樣「將生態旅遊推廣予大學生」。當中使用Stata分析收集到的40組資料。 我們假設了幾個會對執行生態旅遊的最大願付價格有影響的項目:個人對環保的態度、旅行成本等。網路問卷設計根據是否有解說生態旅遊的定義,區分成實驗組與對照組。問卷本體一共分成四個部分:個人資訊、環保意識、旅遊偏好、生態旅遊的相關介紹與最大願付價格的詢問。個人資訊包含受訪者的各項基本資訊,像是性別和戶籍地。環保意識主要傾向詢問受訪者對大眾議題的看法。旅遊偏好討論受訪者對旅遊的各項偏好。最大願付價格採用假設市場法(二分選擇法),從現今能找到的市價開始詢問,後續一次減少百分之二十的市價,直到找到最大願付價格。 總結而言,我們找到大學生平均願付生態旅遊原價之七成。而在多項相關性較高的變數中可見,生態旅遊較高願付者為高年級、沒有打工、常與朋友同遊,以及著重交通便利的大學生。若面對大學生族群,生態旅遊業者可能需給予特定大學生優惠至七折;以高年級、沒有打工之學生重點推廣;提供多些可與朋友共同參與的小活動;以及提供多種便利的交通方案。
Report
Please login to comment.
Post
Jojo Ng Yi Kwan
Connect
Publicado: ago 31º 2021
52
7
0
Herramientas
Google
市場調查
問卷
願付價值
市場評估法
環境議題
大學生
台灣
經濟
環境
生態旅遊
Compartir
Más de
Jojo Ng Yi Kwan
Ecoco 營運模式拆解與創新
影響各種疾病死亡數的環境汙染因素
Earthquake Vulnerability in Colombia and Japan
Record of Courses Completed
The Impact of Unemployment On Suicide In Japan
Evolution of Fishery Co-management