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Portfolios
許宥榆
自創品牌行銷企劃
自創品牌行銷企劃
自創品牌行銷企劃
By
許宥榆
・
Taoyuan, Taoyuan District, Taoyuan City, Taiwan
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https://drive.google.com/file/d/1xb3xNC8pXjqgdZvqLBzNNyqlstoetQSE/view?usp=sharing 此企劃目的是幫B2B產業策劃B2C自品牌並上架於北美亞馬遜平台。從前頭搜集國外趨勢分析網站所提供的數據調查洞悉市場趨勢。再摸索接觸了數據網站如 Similar Web, Rival IQ對領導品牌的網站與社群表現進行分析比較優劣勢與策略。而後,進一步規劃產品定位、顧客定位、品牌價值、識別設計、行銷策略、行銷排程,與產品系列規劃。
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許宥榆
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Published: 5월 14일 2020
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