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王信之
Pick Up 品牌行銷營運報告
Pick Up 品牌行銷營運報告
Pick Up 品牌行銷營運報告
By
王信之
・
Taipei City, Taiwan
Connect
https://drive.google.com/drive/folders/14MGil771SSlkEzGY_O2Yr1AT4TGiDBdp?usp=sharing 1. 使用工具 市場分析:Google Trends、Google Search、 Ubersuggest 網站架設:Wordpress、Elementor、HTML、CSS SEO規劃:Google Search Console、Bing Webmaster Tool 、Tinypng、Webspeedtest 廣告投放:Google Ads、Facebook Manager、Utm builder、Lihi.io 網站分析:Google Analytics、Google Tag Manager、 Google Optimize 素材製作:Adobe Premiere、Illustrator、Photoshop 2. 獨立完成 從產品選擇開始,商品的市場分析,架設官方網站、優化網站 SEO,到最後針對產品客製化一套行銷策略,並根據不同的受眾規劃專屬的文案內容,最後投遞 Facebook 及 Google Ads 廣告。獲得廣告數據之後透過Google Analytics 分析使用者瀏覽網站的行為,也使用 Google Tag Manager 和 Google Optimize 輔助來更佳了解使用者的體驗,除了更加了解業界的行銷模式以外,更能知悉如何可以改善整體行銷策略。
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王信之
Connect
Published: May 11th 2020
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+marketing
+SEO
illustrator
+HTML
+Wordpress
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