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Portfolios
Gal Wang
運動行銷 Sports Marketing
運動行銷 Sports Marketing
運動行銷 Sports Marketing
By
Gal Wang
Manager of Marketing and Communications
・
Taipei, Taiwan
Connect
因應不同賽事定位建立品牌形象、印象重塑,自規劃至報名期間、活動日等行銷宣傳規劃一手包辦,除賽事推廣宣傳之餘,異業合作與周邊商品設計規劃,新興素材創造與社群媒體操作、KOL/代言人合作、媒體議題操作等,皆有豐富經驗。代表案例:2017萬金石馬拉松,由新北市政府主辦,為賽事與政府單位塑造重視設計、文化,顛覆傳統操作的流程,並策畫攜手新銳設計師方序中設計跑衣、賽前周邊活動,獨樹一格的行銷模式創造紀錄。 相關報導: https://www.biosmonthly.com/article/8447 https://www.sportsplanetmag.com/article/desc/17011213273289450 https://video.udn.com/news/623527
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Gal Wang
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Published: Dec 4th 2020
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KOL Marketing
Public Relations
Marketing Strategy
Sports Marketing
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