recruiters use candidate personas to help narrow down their target candidates. Candidate personas help recruiters filter candidates and avoid deal breakers such as lack of experience, incompatibility with company culture or lack of industry knowledge. Whether you’re hiring through LinkedIn, a job site or your own company website, candidate personas can help you bring in the perfect new hire into your team. What Is a Candidate Persona? A candidate persona is a fictional profile written by employers and recruiters

new roles or switching to an unfamiliar industry. ✨ Networking possibilities Even if you’re not ready to switch roles, you are still meeting with a recruiter in the informal job interview. You can even ask for a connection on LinkedIn or stay in touch to let them know what you’re up to if the informal chat went well. This is a nice way to expand your professional network. ✨ A potential offer Needless to say, an informal interview

discuss the importance of employer branding, and how employer branding campaigns can be implemented for recruitment. What Is Employer Branding? Employer branding is a company’s way of presenting themselves to their ideal candidates. The ultimate purpose of employer branding is to advertise the company in a way that makes it unique, indicating that they are the ‘best choice’ to work for. Although employer branding is useful for the overall company reputation in the public eye, employer branding has specific

Created by CakeResume In this article, we'll cover: What Is a Letter of Interest? What to Include in a Letter of Intent (Template) Tips on How to Write a Letter of Intent Letter of Interest Samples You may be applying for jobs right now and none of them seem to match your idea of a dream job at a dream company. Why not take this as a chance to create your own ideal position? This is when a letter

Created by CakeResume In this article, we’ll cover: What Is Social Media Recruiting? How to Use Social Media for Recruiting Social Media Recruiting Strategies Platforms for Social Media Recruiting Social Media Recruiting Examples Although most of us use social media for entertainment or connecting with friends and family, the use of social media has transferred into the corporate world as well. Having a business presence on social media is crucial to maintaining brand presence, and also can help expand

Created by CakeResume In this article, we'll cover: What Is an Informational Interview? How to Hold an Informational Interview 15 Informational Interview Questions & Answers Tips for Conducting an Informational Interview Informational Interview Email Templates What Is an Informational Interview? An informational interview can be one of the most insightful and useful tools in the job-hunting process. Whether you’re looking for your first job, or preparing for a career change, it opens the door for you to learn

job. This article will explain why a fresher should adopt one of three CV formats, the strategies for creating a fresher CV, and how to make a professional job CV format that brings out the best side of a fresher. What Is a CV for Fresher? A fresher is someone who has very limited work experience and has no full-time work experience, a university graduate who has only done internships or a high school graduate with only part-time

Created by CakeResume In this article, you'll read about: What Is a Video Portfolio? How to Make a Video Portfolio Best Websites to Showcase Your Video Portfolio Tips to Create a Video Portfolio Video Portfolio Examples Whenever you are on social media, be it Facebook, Instagram, LinkedIn, etc., with every few scrolls there will be a video that pops up on your screen. According to HubSpot, 86% of businesses use video as a marketing tool and video is the

 Created by CakeResume In this article, you will learn about: What Is the Best Resume Format for College Graduates What to Include in a College Graduate Resume 5 Tips to Write a Good College Graduate Resume Successful College Graduate Resume Template College Graduate Resume Sample For a recent college graduate, resumes are extremely important. Upon finishing your degree, you’ve already possessed some great advantages that would boost your competitiveness, such as: In-depth knowledge on a subject matter

Created by CakeResume In this article, you will learn about: What Is a Makeup Artist Portfolio? What to Include in a Makeup Artist Portfolio Tips on How to Make a Makeup Artist Portfolio Tips to Create a Portfolio for Beginner Makeup Artists Makeup Portfolio Examples As a makeup artist, creating a professional portfolio is a way to stand out from your peers and distinguish yourself from other amateur artists. While your Instagram helps you augment your fan base, having a