How to Write a Real Estate Cover Letter: Examples + Template

The real estate industry has a plethora of jobs available depending on your interests, education and skills. Whether you want to work with clients directly as a real estate agent, negotiate deals as a real estate broker, or study the market trends and provide investment recommendations as a real estate broker, you still need a strong real estate cover letter to prove you’re right for the job. Real estate agents must provide high-quality services to their clients whilst also contributing to the income and success of their agency.

Therefore, real estate cover letters must reflect your professionalism and personality simultaneously, which can be difficult to do! We’ll go over how to write a real estate cover letter, with samples and a real estate cover letter template to get you started. 

The tone, detail and information included in a real estate cover letter will differ depending on the job title. Here are our cover letter examples for various real estate roles: 

📝 Real estate agent cover letter: 

📝 Real estate broker cover letter

📝 Real estate analyst cover letter

From our real estate cover letter examples, you can see that the information you include on a real estate cover letter depends on the role. Although the wording can differ between cover letters for different real estate jobs, there are still basics which need to be considered.

Here’s our steps on writing the best real estate cover letter: 

✅ Do proper research 

As for any cover letter, you should research the company in detail before writing your real estate cover letter. Find the company’s property niche, company values, area serviced and include them in your real estate cover letter. Also study the job description in detail; the skills and requirements (like qualifications) you should include in a real estate cover letter will differ depending on the role. Make sure you reflect the company’s brand and values in your real estate cover letter.

✅ Include necessary elements 

A real estate cover letter should still follow the basic requirements for any cover letter. The main differences are based on answering the job requirements; as an estate agent and analyst are different roles, an estate agent cover letter will be different from a real estate analyst cover letter. However, maintaining professionalism when writing any cover letter for real estate roles will be seen favorably by the hiring team, as real estate agents in particular need to have a professional demeanor.

When writing your real estate cover letter, remember the basics such as:

• Information of sender and recipient: 

A real estate cover letter is a formal letter; therefore the sender and recipient's information should be included at the top. Ideally include your name, address, email and phone; if you don’t have the same information for the recipient (the real estate company or hiring manager), include what you can in your real estate cover letter. 

• A clear subject line (for emails): 

Real estate is a relatively popular industry, and roles can receive many applications. It would be disappointing if the hiring manager didn’t read your real estate cover letter because you didn’t clarify in the subject line! If the application process requires you to send your resume and real estate cover letter by email, include a short, clear subject line which a hiring manager will understand immediately. 

• Greetings: 

Start off the real estate cover letter with a professional greeting. Usually job postings will state who to address applications to; ideally include the hiring manager’s full name, or Attn: Hiring Manager if there is no name to address your real estate cover letter to. 

• Body Paragraphs: 

Use the main paragraphs of your real estate cover letter to address the job posting’s requirements directly. For instance, when writing a real estate broker cover letter, mention your brokerage license, sales experience and education. Do not restate your entire resume in your real estate cover letter, or spend too long telling the hiring manager how excited you are by the role. 

• Closing: 

End a real estate cover letter by confidently stating you believe you are qualified for the role. Mention your resume is attached, and include a call to action to imply you are anticipating a reply. If you like, you can also thank the hiring manager for reading your real estate cover letter. 

• Sign-offs: 

Sign off a real estate cover letter with a professional signature such as “Regards” or  “Sincerely” and then your full name. Include your contact information directly below your name if you are sending a real estate cover letter via a job portal.

• Your contact information (for emails): 

If you are sending a real estate cover letter via email, include your best contact information in the body of the email. Never send your real estate cover letter as an attachment in an empty email – include a greeting and your contact information as well.

✅ Highlight real estate skills 

A cover letter for a real estate role is your opportunity to state how you match the requirements for the role. Including the real estate skills which are explicitly mentioned is a good start, however including unique real estate skills in a real estate cover letter will give you an advantage. Of course, only include skills you are confident in, and never lie in your real estate cover letter. 

If you are writing a real estate cover letter with no experience, highlight how your education and extracurricular experiences have prepared you for an entry-level real estate role. You can convey many of the sought after skills just through how you write your real estate cover letter!

✅ Proofread

Always proofread your real estate cover letter before sending it. Make use of spell check, and get someone to read over your real estate cover letter to check for clarity, conciseness and structure. Although a typo might not be a big deal, having a poorly-worded real estate cover letter might make hiring managers think you lack communication skills. 

The example real estate cover letters reflect our tips on including skills and answering the job posting. However, writing your own real estate cover letter might be overwhelming!

Here is a real estate cover letter template you can use to write your own real estate cover letter, which you can customize to the role you’re applying for.

--- Originally written by Bronte McNamara ---