Sales Executive Resume Examples [+Templates & Formats]

Created by Cake

Sales executives play a vital role in a company’s business. Individuals in this field are primarily responsible for setting sales goals and devising effective strategies to achieve them. Therefore, we can say that this position serve as the bridge that connects the company’s product or services to their target audience.

In addition to working closely with the sales team, the sales executive also collaborates with other departments to execute the strategy that has been set. This cross-departmental collaboration focuses on targets that can be either business-to-consumer (B2C) or business-to-business (B2B).

Creating an outstanding resume is the first step in launching your career in this field. Hence, we have gathered valuable information about sales executive resume examples and templates you need to know. Take a look now!

How to Write a Sales Executive Resume?

As mentioned before, writing a sales executive resume requires specific strategies, including organizing each section effectively, placing keywords appropriately, and maintaining a professional tone of writing. Think of your sales executive resume as a communication tool between you and the hiring team. A well-written resume demonstrates how your work, showcases your strengths and highlights the skills that will be valuable to the company you are applying to.

Personal Information

This section includes personal data that will help the recruiting team to gain a better understanding of you and make it easier for them to contact you, especially in case of an emergency.

The Please DON'T DO List

  • Unless explicitly asked by the company, there is no need to include your salary from the previous company on the resume. Discussion about salary typically arises after passing the interview stage.
  • It is unnecessary to include information that could be subject to discrimination or bias, such as gender, sexual orientation, age, or marital status. Focus on demonstrating your competence as a candidate, regardless of your identity.
  • Avoid entering sensitive information such as insurance numbers, account numbers, or identification numbers if you are unsure whether or not you have been accepted for work.


  • Full name = Avoid including nicknames as they can create an unprofessional impression.
  • Professional email address = To maintain a clear distinction between your personal and non-personal interests, it is a good idea to have a separate email address dedicated to work.
  • Phone number = Consider associating your phone number with messaging apps to facilitate communication for hiring temas when contacting you.
  • LinkedIn = This is a platform where you can establish your professional brand, share work-related activities, and make valuable connections. Hiring teams also utilize LinkedIn to review candidates’ track records.
  • Headline = Include your job title from previous companies, such as ‘Sales Executive’, ‘Sales Manager’, or ‘Sales Representative’. Exceptions can be made if your previous job is unrelated to the position you are applying for.

Well, listing social media accounts on your sales executive resume is optional. If you believe it can provide value to the hiring team, there’s no problem including them. However, it will be better to keep your personal life accounts from any work-related accounts.

Summary/Resume Headline

A summary or headline is a concise statement that outlines your career path, skills, background, and past work accomplishments. This is the first section that the hiring team reads, providing them with a quick sense of how well you align with the company’s requirements.

Here are some examples of sales executive resume summaries:

  • A highly skilled Sales Executive with 4 years of experience in the retail industry. Demonstrated success in implementing strategies from 2022 to 2024, leading to a remarkable 54% growth in profits.
  • Experienced Sales Executive with 10 years in the insurance industry, demonstrating success in leading negotiations with key clients to secure long-term contracts. Resulted in a significant 25% in contract renewal rates. Seeking a position as Head of Sales in Bloomsbury.
  • Highly motivated and communicative fresh graduate with a degree in Business Administration from Gadjah Mada University, achieving a GPA of 3.8. Seeking a position as a Junior Sales Executive at Adobe. Proficient in operating research tools for market analysis.

Career Objectives

There is indeed a clear distinction between career goals and a resume summary, despite both providing a brief description of yourself.  The objective section in a resume highlights your career goals and emphasizes how your skills align with the company’s requirements. Today, not many candidates include career objectives in their resumes. However, career objectives can be particularly useful for those who are looking to change career paths.

Here are some examples of sales executive resume objectives:

  • Aim to join a Sales Executive team in a company that offers a positive work environment and a stable future, leveraging my strong analytical and communicative skills.
  • Seeking opportunities as a junior Sales Executive in the retail industry, leveraging my 3 years of experience in managing personal online stores, particularly in the fashion sector.

Skills on Resume

  • Negotiating = This ability is crucial for reducing conflict, building trust, and fostering cooperation.
  • Customer service = A sales executive is responsible for offering exceptional service to customers or clients, helping them with inquiries, and resolving any issues they may have regarding the services or products.
  • Communication = Having a good communication style is essential, especially since a sales executive must work with multiple parties.
  • Active listening = The key to gaining loyal customers and clients is to listen carefully to their suggestions, criticisms, and requests.
  • Adaptability = Sales executives interact with diverse parties from various backgrounds, and the ability to adapt quickly facilitates navigating the evolving environment more smoothly.
  • Problem-solving = Sometimes customers or clients have unexpected problems, and the sales executive needs to be able to find the best solution for all parties.
  • Business knowledge = The company's business system is a basic knowledge that must be mastered, this will make it easier for sales executives to determine strategies.
  • Collaboration = The ability to collaborate is just as important because sales executives need to work with other departments to achieve their goals.
  • Data analysis and research tools = One of the primary responsibilities of a sales executive is to conduct market and target analysis, utilizing research tools to gather relevant insights.

Working Experience

The work experience section of your sales executive resume is often regarded as the centerpiece, as it showcases your professional journey, responsibility, and accomplishments. The information you should include in this section consists of the company name, location, job title, dates of employment, job descriptions, and most importantly, your contribution towards achieving goals.

So how do you get your work experience to be a true reflection of your work skills?

  • Utilize action verbs to emphasize your work and accomplishments, as they convey confidence and make a strong impression.
  • List the tangible results or impact you have made on the previous company through your work. Attempt to include measurements or statistics that provide evidence to the hiring team regarding your contributions.
  • Don't forget to include keywords, especially for your most recent work experience.

Instead of Doing This

Sales Executive
Bloomsbury, UK
May 2021 - Apr 2024

  • Developed and implemented a new customer service system
  • Conducted daily negotiations with major clients
  • Collaborated with other departments to implement sales strategies

Do This

Sales Executive
Bloomsbury, UK
May 2021 - Apr 2024

  • Developed and implemented a new customer service system, resulting in a 98% increase in customer satisfaction.
  • Pitched and negotiated company products to key clients, leading to a sales increase of up to 27%.
  • Successfully collaborated with other departments to develop a sales strategy of 2022-2024.

If you have never worked before, you can change the work experience section to the internship section. But if you have worked as a freelance before, you can change it to the project section. Remember to maintain chronological order, starting with the most recent entry.


When constructing a sales executive resume, the education section is often considered optional. Here are the explanations:

  • Educational history holds significance, particularly for recent graduates or individuals without work experience. Hiring teams often review the alumni network and ensure the university’s curriculum aligns with the company’s needs. Additionally, some companies have a specific minimum GPA standard as an entry-level requirement. 
  • However, for senior-level positions, including school history becomes less relevant as recruiters place greater emphasis on work experience. Mid-level and senior-level candidate often receive letters of recommendation that highlight their achievements at previous companies. These recommendations hold more value in the eyes of HR.

Other Section

  • Award = Not all awards you receive are appropriate for inclusion on a resume. Make sure the list of awards is relevant to your skills on the job.
  • Certification = Certification is an indication that your skills are professionally recognized. It is advisable to select a certificate issued by a reputable and credible organization.
  • Course = Including a list of the courses you are taking can be beneficial if:
    • You have a career gap and are taking courses to enhance your knowledge during periods of unemployment.
    • You are a recent graduate seeking to deepen your knowledge and advance your career.
    • You are currently attempting to transition into a new career.

Just like the work experience section, remember to list the awards/certifications/courses you have received in chronological order in your sales executive resume.

Tips for Writing a Sales Executive Resume

It is crucial to discuss tips for crafting a sales executive resume that can truly impress the hiring team, considering the high volume of applications typically received for each position. Creating a standout resume is essential to make a lasting impact.

1. Start with the right format

There are 3 most common resume formats. Which format to use depends on the candidate's background and experience.

This format is for those who have a consistent career path. For example, you started your career in sales and now want to focus more on becoming a sales executive or you want to move from a senior sales executive to head of sales. Chronological resumes are written with the most recent experience at the top. This is the most common type of resume used today because it makes it easier for recruiters to review your track record.

Looking for a career change? Or is there a gap in your employment history? If these two things make you hesitant to organize your resume chronologically, a functional resume may be the right choice. Instead of emphasizing your work history, this type of resume highlights your hard and soft skills. So even if your work history is varied or you've been out of work for years, this type of resume can help you land a job.

Finally, the combination resume is great for job hoppers with a variety of work experience and freelancers who have many different projects. Because it is a combination of chronological and functional resumes, you can choose to highlight your work experience or skills, depending on the needs of your application. For example, you have worked as a freelance writer for several companies or individuals. In addition to writing, you also have design skills that you have uploaded to Instagram. One day, a job opening comes up that requires a designer. Because you feel that the requirements are appropriate, you apply, even though you have never officially had the status of a designer. In the resume section, you can include your portfolio as well as your design skills.

How to write a cover letter for a sales executive position?

Don’t lose your vim here! An effective sales executive cover letter can become the exact glow up one needed.

Cover Letter is a job application letter for sales executive, briefly discuss why a candidate is interested in and suitable for the position.

Cover Letter for a Sales Executive Writing Guide:

  • Greeting to start a friendly and respectful conversation with the recruiters or team. 
  • Why them? Candidly talk about your interest in the company and what draws you to the sales executive position. 
  • Time to tone up your rhetoric. Tell the company why you are THE candidate for their job opening. What new ideas, insights, and skills can you bring to the table? 
  • Mild but Catchy closing. Don’t portray yourself as an arrogant person, but be sure to leave a good impression with warm closings.

🔍 Sample application letters for sales executive positions can be found at Cake’s blog. Scout for successful samples and make it your own. ➡ The Cover Letter to Land Your Dream Job:5 Basic Paragraphs & 10 Tips (Free Templates)

Sales Executive Resume Sample

Johnny Warner

Sales VP at 17Media

(+1) 123-11111
[email protected]

Professional Summary

Record-setting Sales Executive with 8+ years demonstrated history in media sales. Successfully penetrate new markets and accelerate top and bottom-line revenue growth by 41% over years.


  • Revenue Growth
  • Negotiation Skills
  • Analytical Problem Solving
  • Proficient in SQL and Python
  • Public Speaking and Presentation
  • Customer Insights and User Research
  • Go-To-Market Plan and Lead Strategy
  • Account Development and Management

Work Experience

17 Media | Sales VP
September 2010 – Present

  • Accelerated revenue growth by 8% in the two quarters. Landed key contract with Pepsi for its 2021 media outlet, successfully presented and completed the company's sale. 
  • Led team of 30 employees in multiple cities across Northern states. Increase market share by 12%.

Market+, iNCTerritory Senior Sales Associate
September 2008 - July 2010

  • Ranked #1 in the company for new sales, exceeded sales metric by $6 million.
  • Managed and trained Evanston salesforce of 12 employees in the Chicago region. 
  • Monitored market conditions and adjusted marketing initiatives to address market development.


2017, BSBA in Accounting
Kellogg School of Management, Northwestern University, Evanstro

Additional Information

  • Languages: English, French, and Mandarin.
  • Founder and composer of the jazz band ROCK
  • Enjoy competitive skiing, debate, and traveling.

--- Originally written by Julia Chu ---

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