Roger L. Snook Jr.

Guest Services | Restaurant Management | Marketing Communications

[email protected]  •   682-346-7153  •   Burleson, TX 76028

Energetic restaurant professional with strong teamwork skills. Determined and responsible with a commitment to improving organizational efficiency, labor costs, and food expenditures. Engaging guests with dynamic brand storytelling. 


Work Experience

General Manager •  Cicis

January 2024 - Present

  • Ensured compliance with all food safety regulations and sanitation standards.
  • Supervised and trained staff in customer service, food handling, and safety protocols.
  • Maintained weekly labor and food cost goals.
  • Performed regular maintenance checks on equipment to ensure proper functioning.

Tour Leader  •  Essor LTD

April 2023 - December 2023

  • Planned and coordinated tour itineraries to ensure all activities were within the allocated time frame.
  • Maintained accurate records of attendance, receipts, payments, and expenses incurred throughout the tour period.
  • Supervised tour guides onsite when necessary to ensure quality services were provided by them.
  • Conducted group briefings at the beginning of each tour to explain safety procedures and rules.

Customer Service & Catering Director  •  Chick-fil-A-Franchise

November 2018 - January 2023

  • Managed inbound and outbound calls to customers regarding catering orders.
  • Developed maintenance and cleaning protocols for two restaurants.
  • Recruited, hired, and trained staff for customer-friendly facing roles.
  • Increased customer usage of the company app through email campaigns

General Manager  •  J.P. Licks Homemade Ice Cream Cafe

January 2018 - September 2018

  • Directed staff in daily work assignments to maximize productivity.
  • Consistently maintained high levels of cleanliness, organization, sanitation, and storage of
    food and beverage products to ensure quality.
  • Managed recruitment, hiring, and training process for new team members.
  • Built sales forecasts and labor schedules to reflect desired productivity goals.

Marketing & Hospitality Director  •  Chick-fil-A-Franchise

March 2014 - December 2017

  • Collaborated with the leadership team to develop increased outside catering sales of over 80% for Q1 2017 by
    developing new business relationships in the community.
  • Initiated a new VIP loyalty program by engaging personally with frequent guests of the restaurant.
  • Crafted and executed marketing strategy and budget for two multi-million dollar Chick-fil-A franchise locations.
  • Collaborated with the Leadership Team to reach quarterly and annual sales and performance goals.
  • Developed a new community partnership with a local university that led to a 3-5% monthly sales gain in Q1 2016.
  • Coordinated market-level activations (Komen Race for the Cure, Cow Appreciation Day, and other city-wide events)
  • Evaluated guest hospitality experience, and coached team members for continuous improvement.
  • Managed recruitment process for new team members and conducted initial interviews

Senior Area Manager  •  SMS-NA

November 2013 - January 2014

Consulted with owners of small and medium-size businesses and provide them with services to become more profitable in their business and life.

Financial Advisor  •  Edward Jones

January 2013 - October 2013

  • Grew assets to over $200,000 in 4 months. 
  • Utilized the most up-to-date investment information, coupled with active listening to determine a client’s suitability.

Direct Sales Manager  •  FamilyLife

May 2006 - January 2013

  • Led an e-commerce team that generated $2.0 million in annual revenue utilizing SEO tools and email marketing campaigns.
  • Initiated resource selection, pricing, merchandising, and promotion for online store utilizing email, SEO, and social media.
  • Provided an excellent guest experience for person-to-person and phone sales.

Eastern Nazarene College


Apr 2018 - Jan 2020

Gordon College

Business Administration

Apr 2018 - Jan 2020


  • Microsoft Office Training  Team Building


  • English — Fluent