鄧榮翔

I am Rong Xiang, Deng, a highly self-motivated, marketing professional. As a quick learner and excel in team environments. With my ample hands-on experience in marketing and E-commerce, I am thrilled to apply what I have learned into a more grand-scaled level, and I'm looking forward to learning new strategies and information in any industry moving forward.

Taipei，Taiwan • +886 975-225559

[email protected]

Highlights of Qualification and Skills

Chinese: Native language
English: Intermediate
MS Office / Adobe CC

MS ( Outlook / Office / PPT / Excel )
Adobe CC
AutoCAD

Product Strategy/ Product Marketing
Marketing Communication/ Marketing Assets Planning and Production
Online/Offline Marketing
SEO/SEM/Content Marketing/ Influencer Marketing
Brand Management/ Brand Guideline
Channel Marketing
Trade show Planning and Execution
Copies writing ability

Work Experience

GTA V FiveM，2019 年 9 月 - 2020 年

Founder

Responsibilities:

Marketing
C++ Coding
Server protection
Event planning
Trouble shooting
Content creation
Social media

Successful Case:

Online Player 60+

Member of player 1000+

Discord group members 600+

Donation 150K+

AllCheers，2019 年 2 月 - 2019 年 9 月

Marketing Manager

Lead:

5 headcounts (前端工程、後端工程、網頁設計師、行銷企劃、行銷業務)

Responsibilities:

Marketing Strategy: assist teams to set up new platform and product strategy, including target audiences settings, product position, unique selling points, key features settings.
Annual Budget Plan & Budget Control
Create the marketing message for target audience and localization: produce high quality content/copy/graphics content requirement, avoiding duplicate work and saving manpower resources.

燦坤3C，2018 年 4 月 - 2019 年 1 月

Sr.MarCom

Responsibilities:

O2O marketing: Co-op with top 10 revenue brand( Event / Campaign / Pre-launch)
整合各品牌之特色,預先規劃同步通路與品牌的時間軸同時爭取品牌端行銷資源,以利曝光最大化
北中南資訊展 Owner
CRM會員管理
SNS: EDM / SMS/ FB / KOL /IG

Successful Case:
LG A9 +

iPhone XS 預售活動綠色通道

ViewSonic，2015 年 8 月 - 2018 年 3 月

Sr.MarCom

Responsibilities:

APAC Marketing Communication: develop APAC marketing communication, including marketing message settings, feature mapping, consumer journey, marketing collateral's and online/offline marketing, digital marketing plans, etc.
Vertical marketing: focus on business solution, education solution, professional monitor solution, and home projection solution, creating solution sites as the content hub for regions utilization and maintaining the contents.
SNS: creating contents to engage with visitors and reaching more strangers via media buying on facebook and co-op with Youtubers and bloggers.

Past: