An automotive industry and multimedia professional, with a storied career developing engaging customer experiences, rigorous product training and unique multimedia content. Driven by a passion for everything designed to go faster, fly higher and do things better. Professional experience extends into high performance driving, event facilitation and strategic planning.
United States
Nov 2019 - Apr 2022
BMW Group University in-dealer training development lead, training content creator and TTT facilitator for all BMW new vehicle launches in the US market. Average participant NPS >95%.
Dec 2018 - Nov 2019
Market 38 / Pacific Northwest in-dealer senior product trainer, national event facilitator and training co-developer for all BMW new vehicle launches in the US market. Average participant NPS >93%.
Oct 2014 - Dec 2018
Contract in-dealer product trainer, content creator, national event facilitator and training co-developer for all BMW new vehicle launches in the US market. Created "outside the box" hands-on training concepts, material and media assets responsible for extending the Autokonnect contract with BMW Group University.
Sept 2005 - Sept 2014
Founded a vocational video production program. Created curriculum based on a business-like environment with budget restraints, YouTube analytics and peer review for assessment. Generated revenue through film festivals and events to fund new equipment acquisition and program enhancements.
July 2001 - Sept 2004
Certified client advisor, Western Region Top 100 ranked.
Fall 1991 - Spring 1996
Fall 1994 - Winter 1995
Fall 1989 - Summer 1990
Custom fitted travel cases filled with BMW components usually hidden from view. turbos, ceramic brakes, material samples, historical artifacts. Bespoke hands on learning, curated to inspire.
Award winning concept for an easy to use online platform for authoring QR linked training resource microsites with robust analytics. Adopted by BMW NA, BMW Canada and other BMW partners internationally.