Rachel Cheung

Business Development, Google Play Apps & Games

Taipei, Taiwan

Work Experience

Sep 2015 - Present

Business Development, Google Play Apps & Games ⎮ Google

Strategic Partner Manager ⎮ Google, Taiwan

Online Partnerships Group

Specializes in mobile apps monetization and optimization of in app ads experience

Jul 2014 - Sep 2015

Retail & Education Management Trainee at YSL Beauté ⎮ L'Oréal, Hong Kong

  • Managed 7 POS and collaborated with 3 trade partners (Lane Crawford, Sogo & Wing On) under Retail Manager accounting for 65% of total brand sales
  • Coordinated 5 store openings with an average of 38% sales growth vs. pre-renovation
  • Led 7 teams of 51 beauty advisors (BAs) in achieving sales growth that outperformed market 13 times
  • Coached over 87 BAs with training team on service standards and language skills in achieving 95% overall Mystery Shopper Results
  • Negotiated and pitched counter-in-charge on committing monthly sales target and complying with brand strategy

Jun 2012 - Aug 2012

Summer Intern ⎮ Citibank, Hong Kong

  • Conducted competitor analysis on 6 other banks’ premier accounts on a weekly basis
  • Monitored progress on internal announcements, media schedules, external vendors and branch performances



Sep 2018 - Jun 2020

The Hong Kong University of Science and Technology

Global Business and Marketing, Bachelor of Business Administration, First Class Honours


IESE Business School

MBA Summer School Program, Business Administration and Management, General

Activities & Societies: Selected as best team of the class in case analysis competition.

  • Full scholarship for the program.
  • Analyzed 9 MBA case studies on Management, Marketing, Accounting, Economics, Information Systems, and Entrepreneurship.
  • Learned through the case method, teamwork, and classroom discussions with students from over 30 countries.