Sandeep Chatterjee

More than two decade of experience including Entrepreneurial & Management experience of TV Programming / Ideation and creation of new concepts, Planning, Execution and overseeing multiple of Production in TV / Film making. Have cross - department experience in handling Senior and Mid- level professionals. My Creative experience includes top end Soaps (over 1500 hrs. of Category 1 Entertainment), Interactive Recorded and Live Content Production. In India and abroad ( Dhaka and Dubai) • Responsible for developing creative ideas and concepts for the purpose of facilitating the delivery of the project in the best way • Supervise creative staff and take care of the project from initial stage to completion • Developed and implemented a cross-channel content marketing strategy that translates business and marketing goals into meaningful content deliverables. Directed and participated in editorial strategy creation and implementation. • I have successfully designed and executed digital/media solutions for various verticals like astrology, insurance, e-commerce, relationships, Mystudio,etc. integrating all possible consumer touch points making sure of a great user experience for both internal and external stake holders. • Worked very closely with marketing/branding teams of HDFClife, mginger, mydala, bharat matrimony, etc in the past and delivered successful products. • Have been leading the internal creative/digital/ design teams. Mentored the teams and have been responsible to - formulate the go to market strategy-- handle consumer on boarding,- devise the engagement strategies for products and services. • My expertise involves managing the day to day operations of the design, development and production teams, to ensure seamless implementation and support during ongoing projects. Have cross - department experience in handling Senior and Mid- level professionals. Have led a team of up to 65 people spread across Mumbai ,Delhi Bangalore and Hyderabad. • I have hands on experience on all the aspects of Fimed /Visual content Production. My deep interest in visual medium has led me to research and update my self with all the latest Technological advances as well as the latest popular and niche trends. • My profile requires me to set and manage budgets for the various teams be it creative, production or design. Revenue generation as well.

Creative/Content /Project head Digital, Television ,Films and Social Media
Malad, IN
[email protected]