Chinese Literature graduate with proven writing skills. Serving as a marketing specialist, to manage social networking and implement projects with strong communication skills.
Passionate about learning and developing knowledge of diverse fields.
Work Experience
Marketing Specialist • HANLIN EDUCATION TECHNOLOGIES CO., LTD.
Mar 2019 - Present
- Managed and optimized customer portal to improve the user experience.
- Enhanced users’ interaction and conversion rate through SEO strategies and Google Analytics.
- Managed social media with content creation and attained 100% follower growth in the official instagram account within a year.
- Built and chaired projects with cross-functional communication, and reached 26,000 page views.
- Motivation: to learn the core value of education and grow at the Talent K12 e-Learning platform.
Marketing Specialist • United China Air Freight Co., LTD.
Aug 2018 - Nov 2018
- Planned and ran a marketing strategy through great team work with the Designing Department and the Service Department.
- Gathered data of suitable key opinion leaders and maintained a long-termed partnership to grow the brand image.
- Served as one of the inter-departmental team and conducted a series of brand image videos through script writing, acting , and publicizing.
Education
Sep 2013 - Jun 2017
National Tsing Hua University, Taiwan
Bachelor in Chinese Literature
Sep 2017 - Jun 2018
Yonsei University, South Korea
Exchange student in the Department of Communication
Hard Skills
- Copywriting
- Press release
- Layout design
- Adobe Photoshop
- Adobe illustration
- Social networking
Soft Skills
- Team player
- Crisis Management
- Problem-solving
- Accuracy
- Self reflection
- Creativity
Language
- Chinese, Native
- English, TOEIC 855
- Korean, TOPIK 6
