B.S.,Industrial Engineering and Systems Management, 2013
Feng Chia University, Taichung, Taiwan
● Axure RP
● Seven Basic Tools of Quality
● Apple Podcasts Connect
● Google Analytics
● Google Trend
Lead the media projects to promote our brands. Set up the TA and improve the conversion rate on website, Facebook and Instagram by articles, press releases and collaboration with retailers.
Established the Podcast channel to promote our brands, also implement the advertorials of sponsors. This podcast channel was played by more than 2,000 times and got 84th place on Apple Podcast within a month
● A casual-wear brand of NBA
● The first footwear project of NBALAB was started from 2017, two different models of skate shoes were developed for 14 most popular teams. There were more than 20,000 pairs put into production
Both Vionic and Aetrex are brands for orthotic products; Vionic is a subsidiary of Caleres Inc., an American footwear enterprise group. They provide arch-support functions to reduce users’ pain in the trendy looking shoes.
The featured technique “VIO-NRG” of Vionic was developed from early 2015, and debuted in mid 2016. We set the arch support function on EVA midsole and made the surface of midsole 3D. After almost one year researching and testing, we found the best support area, shape and hardness. Instead of traditional insole, we took memory foam and Poron foam as midsole board to make the footbed fits users’ feet better.
Aape was founded by I.T Limited and A Bathing Ape (Bape), it has over 70 stores opened around the globe which are sitting in Japan, United States, Taiwan, China, etc.
Aape started their first footwear project in 2018. Besides the products, I also helped them to establish the standards of physical & chemical testing, QC, packing and shipment because their footwear department was just founded.
Aape launched three models in SS19, two of them were active sneakers that featured by engineered knit uppers and IP midsoles, embellished with pop-out printings, silica gel printings and embroideries.
The third style was “chunky shoe”, a casual sneaker that featured by complicated materials, workmanship and heavy-looking outsole, which were the most popular elements in fashion. These models are still be produced until now.