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Product Marketing & Operation Expert, Content Commerce @Alibaba Group2021 ~ Present
・
Senior Marketing Manager/Marketing Director
Within one month
Martech solutions to business brands B. Content marketing - CCTV program placements, Hunan TV live broadcast events, Douyin short videos, and live streaming projects - Social media content marketing planning Brand Marketing Director • Alibaba Group 七月十月 2020 ✍🏻 Build “Tmall go-to-market and Super Brand Day Marketing Solutions” Brand through KA Collaborations 📐 Role & Responsibilities A. Product Marketing & Brand Communication - 2B: collaborate with client success and product operation team to serve GSKA, achieving both new product launch GMV and branding goals, raise brands involvement - 2C: plan and execute co-branding campaigns - Brand building: enhance Tmall
Employed
・
Ready to interview
Full-time / Interested in working remotely
10-15 years
FuJen Catholic University
・
Japanese Language & Culture
Product Marketing Manager — SaaS @CData Software2022 ~ Present
・
Director of Marketing
Within two months
Alex Pauncz I'm a creative marketer & strategist passionate about technology, entrepreneurship and marketing. In the last 6 years, I've lead many growth & brand marketing initiatives for CData Software, helping the company scale 10x from a founder-led, bootstrapped startup through three funding rounds led by VC partners. Before joining CData, I cut my teeth as an SEO & copywriter in a B2B marketing agency and at an IT services firm. Raleigh, NC, USA Work Experience OctoberPresent Product Marketing Manager — OEM CData Software - Lead marketing for CData's largest line of business: OEM embedded integration - Set the
Employed
・
Ready to interview
Full-time / Interested in working remotely
10-15 years
University of Missouri-Columbia
・
Journalism, Economics
Product Marketing Manager @National Math and Science Initiative2024 ~ Present
・
UX Writer, Content Marketer, UX/UI Designer
Within one month
Employed
・
Ready to interview
Full-time / Interested in working remotely
6-10 years
University of Colorado Denver
・
Entertainment Industry Marketing
Past
Overseas Sales @Lines & Tendency Corporation (Food material trading company)2020 ~ 2023
・
Product Manager/Project Manager/Pre-Sales/Sales/Procurement
Within one month
Inter-Department communication (procurement, product managers...etc) in fulfilling the orders. Project schedule control with demand, spot problems, and suggest fixtures to reinforce efficiency. Identify issues of customer complain, propose plan of improvement and provide future risk management. Present food trend to customers for product development inspiration. Practical CRM and MS Office knowledge. Achievements: Introduce new products to company category every 2 weeks. Initial contact for customers with new requests, often preceding our manager's involvement Field Marketing Specialist • Smollan OctoberFebruary 2020 Third-party sales performance auditing project execution in field
Unemployed
・
Ready to interview
Full-time / Interested in working remotely
6-10 years
National Taiwan University of Science and Technology
・
MBA
Past
Lead of Country Product Manager @Asus 華碩電腦股份有限公司2022 ~ 2023
・
Business Development / Product Manager / Product Marketing/ Strategy Manager
Within one month
efficient international/cross-functional organizing Target-oriented project lead & SOP consolidation, product lifecycle management Begin with the end in mind Go-to-market execution Taipei, Taiwan < > London, UK https://www.linkedin.com/in/itsjimmy/ [email protected] Work experience Senior Product Manager [Consumer NB & Gaming ] • ASUSTeK Computer Indonesia JulDec 2023 | Jakarta, Indonesia Key responsibilities & Achievements - #business management #business development #team leading #cross-functional organizing #vendor management Orchestrated cro ss-func tional initiatives across Product Management, Sales, and Marketing departments, strategically developing and executing robust go
Unemployed
・
Ready to interview
Full-time / Interested in working remotely
4-6 years
國立陽明交通大學(National Yang Ming Chiao Tung University)
・
Bachelor of management , Management of Transportation and Logistics
Sales & Marketing Manager @聖和汽車股份有限公司 Sheng-Ho Automobiles2018 ~ Present
・
Business Development / Product Manager / Product Marketing/ Strategy Manager
Within one month
任提升、營運管理、品牌經營 經歷：跨國文化協調、品牌轉型、團隊組建調整、業績成倍增長 Changhua County, Taiwan [email protected] Work Experience 營業經理 Sales & Marketing Manager 聖和汽車股份有限公司 Sheng-Ho Automobiles • 二月迄今 聖和汽車，家族企業，台灣旗艦店。2018年因應家族企業品牌轉換需求，帶領團隊
Employed
・
Ready to interview
Full-time / Interested in working remotely
6-10 years
Loughborough University
・
Marketing & Management
Product Manager @Bagan Innovation Technology2017 ~ 2020
・
Product Manager, Product Owner, Product Strategy Manager, Product Marketing Manager, Project Manager
Within one month
Gam Shawng Digital Product Management, IT Project Management Yangon, Myanmar (Burma) Certified Product Owner 6 years of experience in digital product management ( SaaS products ). Well experienced in digital product management, mobile application development, product marketing. Skilled in user-centric UI/UX design and delivering successful digital products.
Employed
・
Ready to interview
Full-time / Interested in working remotely
4-6 years
Mandalay Technological University
・
Information TechnologyPast
Marketing Manager @Influenxio 圈圈科技2022 ~ Present
・
SEO Manager, Content Manager, Digital Marketing Manager,Marketing Manager,Product Marketing Manager
Within two months
Unemployed
・
Ready to interview
Full-time / Interested in working remotely
6-10 years
National Chung Cheng University
・
Psychology
Project Manager @香港商十下有限公司台灣分公司2022 ~ 2024
・
PM/產品經理/專案管理
Within one month
案。 與大陸運營經理一同 規劃數據蒐集指標 ，用以後續分析並 提出可提高用戶獲取率，保留率和收入增長的假說 。 UPAS Information Security Corp | Product Marketing~"利用 UPAS產品讓客戶有效管理內網連線設備，無須再擔心內網安全風險 " 用戶訪談以及需求蒐集篩選 的負責人，負責整
Employed
・
Ready to interview
Full-time / Interested in working remotely
6-10 years
國立臺南藝術大學
・
動畫藝術與影像美學研究所Past
Software Project Manager @Askey Computer Corp.(Asus Group), Taiwan,2020 ~ 2023
・
Project Manager、Software Project Manager、Product Manager
Within one month
Unemployed
・
Ready to interview
Full-time / Interested in working remotely
10-15 years
Tamkang University
・
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Definition of Reputation Credits
Technical Skills
Specialized knowledge and expertise within the profession (e.g. familiar with SEO and use of related tools).
Problem-Solving
Ability to identify, analyze, and prepare solutions to problems.
Adaptability
Ability to navigate unexpected situations; and keep up with shifting priorities, projects, clients, and technology.
Communication
Ability to convey information effectively and is willing to give and receive feedback.
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Leadership
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Within one year
Senior Brand Marketing Specialist
SPARKFUL
・
2020 ~ Present
Professional Background
Current status
Employed
Job Search Progress
Professions
Marketer
Fields of Employment
Internet
Work experience
2-4 years
Management
I've had experience in managing 1-5 people
Skills
Languages
German
・
Beginner
Chinese
・
Native or Bilingual
English
・
Professional
Job search preferences
Positions
Marketing Manager
Job types
Full-time
Locations
Remote
Interested in working remotely
Freelance
Educations
School
德國科隆商學院 Cologne Business School, Germany
Major
企業管理
SUNNY CHOI
品牌行銷專員 886-911922099 [email protected]
2 年品牌行銷經歷
IG 帳號 40 天 0 成本破萬追蹤 https://linktr.ee/nevertalk_kr
不定期開設講座分享內容行銷、品牌社群操作的秘訣
工作經歷
資深品牌行銷專員│2019.11 - Present
- 負責CRM建置及用戶分級，分析現有用戶數據，提出客戶維繫方案
- 核心用戶關係維護，定期舉辦線下聚會，收集第一手反饋進行優化並提升粉絲黏著度
- 經常與設計、公關、電商跨部門合作，推動品牌線上線下營銷活動觸及更多潛在用戶
- 依照不同系列商品策劃預熱、上市、熱銷期走期，串聯 Instagram, Line, Facebook等社群，並針對時事熱點策劃活動，借勢行銷。
- 工作成就
- 調整Instagram過往操作方式，追蹤人數相較過往一季迅速成長28%
- 規劃並運營核心用戶企劃，2個月內成功將個別用戶轉單率提升至17%，為過往的3倍
- 在Instagram上策劃不同的攝影企劃，每月可收穫200+篇UGC內容，維持粉絲黏著度
AI 產品行銷專員│2018.10 - 2019.10
- 負責KOL行銷專案，持續透過不同話題去帶動口碑傳播
- 每月舉辦大小型實體展會與VIP用戶見面會，進行核心用戶的運營
- 製作產品及競品分析及客户調研，挖掘客戶/行業通點，進行AI產品傳播策略的優化
- 品牌Facebook, Instagram, TikTok, YouTube等多個社群平台運營，用多樣化素材提升互動
- 經常以專案負責人角色與設計部門、研發團隊跨部門合作，為客戶推動客製的智能解決方案
- 工作成就
- 獨立規劃FB銷售型廣告，平均ROAS>10，並使CTR增為15%，點擊率為先前的3倍
- 透過CHATBOT進行O2O設計，活動期間提升15%的進站數，在3天內成功收穫約200MQLs
- 先前KOL行銷專案，與10+位KOL合作創造品牌聲量高峰外，帶動業績比上月同期成長45%
- 每場VIP用戶小聚出席率平均達到75%，每場活動可收穫約30+則UGC的內容
數位行銷實習生│ 2016.09 – 2017.08
- 發展內容行銷策略，提升網站流量提升以及維持社群平台的熱度
- 規劃廣告投放策略，並實際操作FB廣告貼文投放(每次專案預算約為台幣10-30萬不等)
- 規劃品牌合作專案，並為Dcard合作的專案負責人(Dcard 是全台最大規模的匿名社群平台)
- 每日使用Google Analytics監測社群平台及網站流量，並依照數據提出具體優化方案
- 工作成就
- 利用FB pixel規劃新的FB廣告策略，為商業夥伴提升496%的貼文互動率
- 利用內容矩陣，發展多樣性內容，提升臉書粉絲人數成長112%與貼文互動率125%
海外學術以及競賽經歷
德國科隆商學院│ 2018.01 – 2018.06
科隆商學院是所德國排名第3的商學院，交換時主修企業經營與德文課程，提升跨國溝通與國際合作經驗
東吳大學企業管理學系│ 2014.09 – 2018.01
優勝│海峽兩岸品牌市調總決賽 │2017—利用SPSS 對17位FB直播名人(KOL)，主要使用STP分析，以娛樂性、專業度、品牌體驗、忠誠度及粉絲黏著度，研究直播名人粉絲團之品牌定位，進一步結合社群大數據分析，為企業找出適合的KOL進行合作
優勝│東吳大學購物籃分析與行銷企劃競賽│2017
—使用SAS購物籃分析找出消費者購買商品之間的關聯性，並針對不同受眾提出最適合的銷售策略
優勝│網站設計與流量分析競賽│2017
—使用WORDPRESS創建美妝分享網站，並使用Google Analytics進行網站流量分析
課外活動
微軟行銷助理│ 2017.01 – 2017.03
負責下年度實習生的線上與線下招募活動，並將產品融入微軟校園巡迴講座與就業博覽會的提案企劃
清邁國際志工│ 2014.07 – 2014.09
擔任隊上公關，在3個月內募集約35萬新台幣
交換學生接待志工 │ 2016 – 2017
舉辦5場國際交流活動，接待350+ 位交換學生
其他技能
專業技能
- 程式語言: R, SAS, SPSS, Python
- 影像處理: Photoshop, Illustrator, Final cut pro
- 社群工具: Engaged.AI, Google Analytics, Google Adwards, Facebook Audience Insights, Adhub, Google Data Studio
語言能力
- 中文(母語)
- 德文(A1)
- 英文(IELTS - 7.5)
- 韓文(韓國留學3個月)
作品集
以下是我的相關作品&經營過的社群
專案作品集 https://bit.ly/2sGEybj
人物專訪 - Skyline 天線誌 https://blog.skyline.tw/nevertalk_kr/
人物專訪 - S編的風格思維圈 https://s-style-cycle.com/nevertalk_missk/OPPO IG帳號 https://www.instagram.com/oppo_taiwan/
OPPO Line帳號 https://line.me/R/oaMessage/@mux9128j/?
獵豹移動TikTok帳號 https://bit.ly/2P9RvCe獵豹移動FB(全球英文版) https://www.facebook.com/cmcmglobal/
SUNNY CHOI
品牌行銷專員 886-911922099 [email protected]
2 年品牌行銷經歷
IG 帳號 40 天 0 成本破萬追蹤 https://linktr.ee/nevertalk_kr
不定期開設講座分享內容行銷、品牌社群操作的秘訣
工作經歷
資深品牌行銷專員│2019.11 - Present
- 負責CRM建置及用戶分級，分析現有用戶數據，提出客戶維繫方案
- 核心用戶關係維護，定期舉辦線下聚會，收集第一手反饋進行優化並提升粉絲黏著度
- 經常與設計、公關、電商跨部門合作，推動品牌線上線下營銷活動觸及更多潛在用戶
- 依照不同系列商品策劃預熱、上市、熱銷期走期，串聯 Instagram, Line, Facebook等社群，並針對時事熱點策劃活動，借勢行銷。
- 工作成就
- 調整Instagram過往操作方式，追蹤人數相較過往一季迅速成長28%
- 規劃並運營核心用戶企劃，2個月內成功將個別用戶轉單率提升至17%，為過往的3倍
- 在Instagram上策劃不同的攝影企劃，每月可收穫200+篇UGC內容，維持粉絲黏著度
AI 產品行銷專員│2018.10 - 2019.10
- 負責KOL行銷專案，持續透過不同話題去帶動口碑傳播
- 每月舉辦大小型實體展會與VIP用戶見面會，進行核心用戶的運營
- 製作產品及競品分析及客户調研，挖掘客戶/行業通點，進行AI產品傳播策略的優化
- 品牌Facebook, Instagram, TikTok, YouTube等多個社群平台運營，用多樣化素材提升互動
- 經常以專案負責人角色與設計部門、研發團隊跨部門合作，為客戶推動客製的智能解決方案
- 工作成就
- 獨立規劃FB銷售型廣告，平均ROAS>10，並使CTR增為15%，點擊率為先前的3倍
- 透過CHATBOT進行O2O設計，活動期間提升15%的進站數，在3天內成功收穫約200MQLs
- 先前KOL行銷專案，與10+位KOL合作創造品牌聲量高峰外，帶動業績比上月同期成長45%
- 每場VIP用戶小聚出席率平均達到75%，每場活動可收穫約30+則UGC的內容
數位行銷實習生│ 2016.09 – 2017.08
- 發展內容行銷策略，提升網站流量提升以及維持社群平台的熱度
- 規劃廣告投放策略，並實際操作FB廣告貼文投放(每次專案預算約為台幣10-30萬不等)
- 規劃品牌合作專案，並為Dcard合作的專案負責人(Dcard 是全台最大規模的匿名社群平台)
- 每日使用Google Analytics監測社群平台及網站流量，並依照數據提出具體優化方案
- 工作成就
- 利用FB pixel規劃新的FB廣告策略，為商業夥伴提升496%的貼文互動率
- 利用內容矩陣，發展多樣性內容，提升臉書粉絲人數成長112%與貼文互動率125%
海外學術以及競賽經歷
德國科隆商學院│ 2018.01 – 2018.06
科隆商學院是所德國排名第3的商學院，交換時主修企業經營與德文課程，提升跨國溝通與國際合作經驗
東吳大學企業管理學系│ 2014.09 – 2018.01
優勝│海峽兩岸品牌市調總決賽 │2017—利用SPSS 對17位FB直播名人(KOL)，主要使用STP分析，以娛樂性、專業度、品牌體驗、忠誠度及粉絲黏著度，研究直播名人粉絲團之品牌定位，進一步結合社群大數據分析，為企業找出適合的KOL進行合作
優勝│東吳大學購物籃分析與行銷企劃競賽│2017
—使用SAS購物籃分析找出消費者購買商品之間的關聯性，並針對不同受眾提出最適合的銷售策略
優勝│網站設計與流量分析競賽│2017
—使用WORDPRESS創建美妝分享網站，並使用Google Analytics進行網站流量分析
課外活動
微軟行銷助理│ 2017.01 – 2017.03
負責下年度實習生的線上與線下招募活動，並將產品融入微軟校園巡迴講座與就業博覽會的提案企劃
清邁國際志工│ 2014.07 – 2014.09
擔任隊上公關，在3個月內募集約35萬新台幣
交換學生接待志工 │ 2016 – 2017
舉辦5場國際交流活動，接待350+ 位交換學生
其他技能
專業技能
- 程式語言: R, SAS, SPSS, Python
- 影像處理: Photoshop, Illustrator, Final cut pro
- 社群工具: Engaged.AI, Google Analytics, Google Adwards, Facebook Audience Insights, Adhub, Google Data Studio
語言能力
- 中文(母語)
- 德文(A1)
- 英文(IELTS - 7.5)
- 韓文(韓國留學3個月)
作品集
以下是我的相關作品&經營過的社群
專案作品集 https://bit.ly/2sGEybj
人物專訪 - Skyline 天線誌 https://blog.skyline.tw/nevertalk_kr/
人物專訪 - S編的風格思維圈 https://s-style-cycle.com/nevertalk_missk/OPPO IG帳號 https://www.instagram.com/oppo_taiwan/
OPPO Line帳號 https://line.me/R/oaMessage/@mux9128j/?
獵豹移動TikTok帳號 https://bit.ly/2P9RvCe獵豹移動FB(全球英文版) https://www.facebook.com/cmcmglobal/