Lead Product Manager • P2P.org - leading non-custodial Staking Protocol and Infrastructure Platform

Dec 2022 - Present  |  Limassol, Cyprus

• Developed Ethereum Autostaking dApp with all desktop features fully mobile. Seamlessly connects with mobile wallets to stake or withdraw on the go. Accomplished a 75% Total Value Locked (TVL) growth within the first month.
• Launched a highly successful Referral program, consistently attracting high-value clients. Provides a monthly TVL contribution of 12%.
• Spearheaded Deposit Smart Contract 12,800 ETH upgrade, delivering a big boost to Institutions. The Conversion Rate from Lead to Stake has surged from 0.5% to 6% within this specific segment.
Accountable:
• Conducting in-depth market research and formulating effective strategies to reach target audiences.
• Defining key performance metrics for Infrastructure Platform products, identifying improvement areas, and optimizing online presence through data-driven decisions.
• Leading competitors research, searching for best practices, driving and rapidly scaling product roadmap.

Senior Product Manager • Cere Network - blockchain CRM ecosystem and Decentralized Data Cloud network

Nov 2021 - Dec 2022  |  Berlin, Germany

• Created a decentralized Video Streaming platform as a new business area, deployable as a whitelabel solution.
• Developed DaVinci NFT Marketplace improved UI, including Personal feed and Collector's profile. This resulted in a substantial reduction in the Bounce Rate, dropping from 54% to 27%, and elevating the Customer Retention Rate from 61% to 86%.
Accountable:
• DaVinci NFT Marketplace, Cere Wallet, Freeport NFT Creator Suite, and Video Streaming product development.
• Driving new Product Launches in collaboration with Marketing, LiveOps, Business Development, and Engineering departments.
• Collaborating closely with the Ecosystem Team to ensure precise technical documentation and assist in resolving partner integration issues.

Director Project Management Office • Uport Agency - top 10 creative agencies and digital production

Feb 2017 - Nov 2021  |  Miami, USA

Director PMO (Dec 2019 - Nov 2021)
• Led the Digital department strategy, resulting in an ascent to the Top 10 ratings and a notable 25% surge in profit turnover.
• Built around-the-clock support department, nurturing key client relations. Formed teams consisting of over 30 members, drawing from both fresh recruits and existing personnel.
• Mentored managers and producers, fostering growth into senior roles through a combination of skill matrix alignment and personalized development plans.
• Embedded Agile methodology into the production department and streamlined management processes by implementing the ActiveCollab management system. This resulted in a reduction of internal development costs by over 40% and an increase in the On-Time Delivery rate from 70% to 95%.
• Designed a producer and manager motivation system aligned with the agency's objectives, with a focus on achieving On-Time Delivery, enhancing profitability management, and fostering client retention.

Senior Program Manager (Feb 2017 - Dec 2019)
• Secured contracts exceeding $10,000,000, working with prominent clients: IKEA, Mars (Pedigree, Whiskas, Cesar), WWF, and more.
• Managed international and federal brand projects, including https://mega.ru, https://livat.com, https://promo.whiskas.ru.
• Launched MEGA Friends loyalty program (IKEA brand). Over 100,000 new users were registered for the first month. MEGA shopping centers visits have doubled.
• Developed sophisticated prize-drawn system for Mars marketing campaigns. The system can be deployed and customized in fewer than 4 weeks to suit any campaign, resulting in a threefold reduction in development expenses.

Senior Project Manager • Chulakov Global - #1 web design studio & Top 3 digital production in Russia

Jan 2016 - Feb 2017  |  Dubai, United Arab Emirates

• Awarded Awwwards Site of the Day for https://playkot.com.
• Provided around-the-clock support and launched impactful campaigns for Tele2 and MegaFon.
• Developed Tele2 b2c and b2b websites and services. Created internal web guides on the use of corporate identity post-rebranding.