and 6% conversion rate, find out the important features to help business stakeholders give the proper campaign to different customers. Integrate user's transaction data, online behavior data, interest tags to auto labeling MMA customers by using statistical methods and machine learning methods. Developing automation regular reports, maintaining SQL store procedures, Tableau dashboards and Power BI dashboards. Cooperated with cross-functional team (Product, Marketing, Platform, PM, IT, Sales) to provide timely and accuracy business insight analysis. Developing automated web crawler on MMA website to collect ETF, fund, bond information. Skill : Microsoft SQL Server · Microsoft Power