Gamania Digital Entertainment, Product Owner, Jul 2021 ~

1. Developed product roadmap for bf! Engagement module. 
2. Implement workflow improvement program, integrate the Jira Software in our workflow with automation set to improve workflow effectiveness. - Integration AI services, provide several personalization services. 
3. Building data analytics structure, designing data dashboards by using Bigquery, Looker studio...and other tools, and optimizing products based on data insight.
4. Implement product UX optimization.
   

Global Views-Commonwealth Publishing Group, Product/Project Director, Mar 2020 ~

Key Performances:

• Rebuild web ad monetization structure, growth monetization ability x3.
• Implement waterfall article read method, growth pageviews +15%.

Responsibilities:  

1. Lead creation and management of the product roadmaps: CDP, Line chatbot offline event platform...etc.
2. Cross teams cooperate, communicate.
3. Digital transformation projects plan & implement.

Owned projects：

1. Owned CDP: cross-site & cross-platform user behavior tracking, tagging, and data utilization tools (advertising, behavior predict, content recommendation)
2. Line chatbot offline event platform (cross-bu, Saas like).
3. Content NLP analytics, data mining, data utilization tools develop.
4. Website ad format developer (underlay, float, video...etc), ad tech integration.
5. Build data dashboard, data analytics, solve solution implement.
6. Website maintain.

WangYu Digital Technology INC., BU head (ck101.com), Oct 2018 ~ Dec 2019

Key Performances:

• Lead APP updated to improve User experience, growth DAU x2 with marketing solutions.
• Management scope: 5 departments, around 25-30 members.

Responsibilities:

1. Lead creation and management of the product roadmaps, content strategy, and marketing strategy.
2. Lead end-to-end product development activities of web and app products.
3. Contact and negotiate with 3rd party partners.

WangYu Digital Technology INC., Monetization Manager, Oct 2017 ~ Sep 2019

Key Performances:

• Growth monetization ability (revenue per thousand page views) to 110%.
• Management scope: 3 members.
  

Responsibilities:

1. Lead creation and management of the website monetization strategy.
2. Plan and management Website ADs placement and ads service platforms (GAM).
3. Survey and concatenation with AD networks, SSPs.
4. ADs testing, monitor, and optimization with HTML, CSS, Javascript, and jQuery.
5. Data analysis and grow drive.

WangYu Digital Technology INC., Product Manager, Jul 2016 ~ Sep 2017

1. Creation of product roadmaps and competitive product analysis.
   
2. Websites and APPs wireframe design.
3. Projects and release management.
4. testing and QA.
5. Product marketing.
6. User experience research.

1111 Job Bank, Deputy Manager, Jul 2009 ~ Jun 2016

1. HRIS and assessment platform wireframe design, technical specs.
2. Websites prototyping.
3. HRIS pre-sale and customized services.
4. Customized service projects management.
5. Work closely with designers and engineers.
6. Assessment questions writing and testing.

Gamania 遊戲橘子數位科技股份有限公司, Product Owner, Jul 2021 ~

1. Product roadmap 規劃。 
2. 推動跨團隊工作流程優化，現代化工具 (Jira) 導入，並透過各種自動化機制優化流程效率。 
3. 導入各種 AI 服務，提供各種個人化服務。 
4. 建立產品數據分析架構，透過 Bigquery、Looker studio...等工具組建數據 Dashboard，並透過數據洞察優化產品。 
5. 推動各項產品 UX 優化。

遠見天下文化出版股份有限公司, Project Director, Mar 2020 ~

※ 優化廣告串接方式、洽談擴充合作廠商，推升廣告變現能力增加 200%。

※ 自建 CDP 受眾計算邏輯制定。

※ 跨 BU 數據整合。

1. 產品 roadmap 規劃、推動：CDP、Line chatbot 活動平台...等。 
2. 跨部門溝通、合作。 
3. 各項數位轉型專案研發、推進。 

 Owned projects： 

1.  自有 CDP 建置，跨站、跨平台用戶興趣追蹤、貼標及各項數據應用 (廣告投放、行為預測、內容推薦)。 
2.  Line chatbot 活動報名、報到平台 (跨事業群，類Saas)。 
3.  內容 NLP 分詞分析，數據 insight 挖掘，應用工具開發。 
4.  Web 廣告樣式開發，聯播網技術串接，Google Ad Manager操作。 
5.  數據 dashboard 建置、分析，解決方案推動。 
6.  官網各項改版推動。

網鈺數位有限公司, Product Owner (ck101.com), Oct 2018 ~ Dec 2019

※ APP改版提升UX，配合O2O營銷促使DAU成長2倍。
※ 管理人數：25人

1. 產品發展、運營、行銷策略制定
2. Web, APP雙平台功能開發、維護
3. 人力調度、安排
4. 外部資源合作洽談

網鈺數位有限公司, 流量變現經理 Monetization Manager, Oct 2017 ~ Sep 2019

※ 在職期間透過嘗試新技術及與第三方談判驅動營收成長10%。
※ 管理人數：3人

1. 流量變現策略制定
2. 數位平台(Web, APP)廣告版位規劃、管理
3. 廣告管理系統設定、管理
4. 聯播網、SSP合作洽談
5. 廣告測試、調整、優化(HTML, CSS, Javascript, jQuery)
6. 數據分析、提出解決方案

網鈺數位有限公司, Product Manager, Jul 2016 ~ Sep 2017

※ 負責產品：卡提諾狂新聞、FUNIN放映、電商

※ 卡提諾狂新聞 Web, APP UGC平台 0->1 規劃、開發、營運。

1. 產品發展方向發想、競品分析
2. 網站、APP功能規劃、wireframe製作
3. 時程控管、人力協調
4. 測試除錯
5. 宣傳規劃、執行
6. 使用者經驗調查、研究
7. 網站相關工具研究、測試、引入

全球華人股份有限公司(1111人力銀行), 測評中心副理, Jul 2009 ~ Jun 2016

1. 人力資源系統架構、功能、UI & UX規劃
2. 網站版面、內容企劃、prototype製作(Axure)
3. HR系統企業客製化專案洽談、規劃及時程掌控(全聯實業、日月光集團、台灣中油...等)
4. 與設計師、工程師討論協調系統或網站製作方式
5. 心理測驗內容編撰
6. 統計分析(spss)
7. 前端coding(html, CSS, JavaScript, jQuery)