CakeResume Talent Search

plans. Influence and partner with internal multi-departments and external agencies to manage brand presence and direct campaigns to improve gross revenue, user retention and create user desirability. Establish partnership with local agencies / potential partners on campaign planning to define priorities and focus. Proactively interact with global teams in the implementation of worldwide & regional branding events and campaigns. Develop and deliver marketing and communications strategic plan to synergize the global framework with consideration of local relevance. Identify challenges and opportunities, propose initiatives and strategic insights to support management decisions on long term direction and

support the marketing department with data-driven decision-making to improve marketing campaign results through visualization tools and data consultation. Coordinate the local marketing teams with multiple regional functional teams by providing data requests and consultation to fuel corporate business growth. Mentored 5+ teammates to aid the marketing department in data efficiency by improving data consultation from metrics alignment, data requests, and project management Manager • iProspect AprilDecember 2021 Defined go-to-market strategies for Taiwanese global brands with media centralization, optimizing digital media and driving business growth for Taiwanese global brands by the cross-marketing framework.

5月年10月 客製化開發數位帳單管理寄送系統及行銷管理系統。 撰寫Windows services, 排程, exe執行檔等。 以HTML及ASP.NET開發帳單或行銷廣告版面。 評估開發時程，產品開發，客戶端系統上線服務，後續維護等等為主要工作內容。 使用語言：C#，ASP.NET。 學歷 行銷

10M+ and 1M+ downloads, and worked as a product director in a software company. VoiceTube Co., DecSepyears 9 months) Product Director, FebSepmonths ) In charge of $60M annual budget and managed 3 product lines to ensure punctual delivery. Supervised 8 teams, including engineering, product management, design, marketing, and customer teams and directly managed 5 members to ensure quality in all phases of app development. Planned 4M+ users service roadmap and global marketing strategies, including Taiwan, Hong Kong, Japan and Vietnam regions. Integrated 3 primary app products, optimized user interface and experience to ensure

in English and Mandarin Chinese, which compliments the marketing expertise while enhances global marketing initiatives with unique linguistic and cultural insights. Work Experience Director, Global Digital Marketing • Aceolution OctoberMarch 2024 • Spearheaded the development and implementation of a comprehensive marketing strategy for the company, encompassing website optimization, process refinement, content marketing, organic social media management, branding, and growth initiatives across five distinct service categories • Directed both brand and growth marketing strategies for four client accounts, ensuring alignment with their overall business objectives • Established and refined operational processes for the marketing team, enhancing efficiency and effectiveness in media channel management and

spearhead Taiwan's most entertaining blockchain-themed media outlet. ． Leverage current popular short videos, combined with YouTube, podcasts, social media, and articles, to share the latest Web3 news. ． Manage a diverse team of over 10 professionals across video production, text editing, community growth, and business development sectors. Marketing Director (Layer 1 Public Blockchain) • ThunderCore JanuaryJanuary 2023 ． Planned and executed a global marketing strategy for a renowned Layer 1 blockchain project, enhancing brand visibility and community loyalty through media exposure, content marketing, community management, and establishing strong ecosystem partnerships. ． Assembled and led a global Web3 marketing team

.com 工作經歷 三月四月 2023 Assistant Manager, Marketing and Communications Turing Drive Inc. · Responsible for the MarCom department with propositions, goals, and go-to-market strategies while driving actions for the company's core of objectives key result(OKR) · Planning innovative customer-focused marketing events in support of Turing Drive target regional brand leadership and business goals · Coordinating brand activities to reach target groups and partners, including press conferences and exhibitions with a total of 10 activities · Creating product marketing materials and sales kits, including product videos, web pages, brochures, and presentations · Planning