CakeResume Talent Search

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4-6 years
6-10 years
10-15 years
More than 15 years
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Avatar of the user.
Past
Account manager @iSPOT Media 艾斯博媒體股份有限公司
2023 ~ 2024
資深數位行銷專員、資深電商行銷專員
Within one month
廣告投放
廣告企劃案╱文案撰寫
數位行銷
Unemployed
Ready to interview
Full-time / Interested in working remotely
4-6 years
中華醫事科技大學
資訊管理
Avatar of 林裕介.
Avatar of 林裕介.
Past
前端工程師 @Asus 華碩電腦股份有限公司
2023 ~ 2023
前端工程師 Front-End Developer
Within one month
個 Library、Web APIs 如: Axios、D3、IntersectionObserve 等封裝為 React hooks,提高複用性及易用性,提高開發效率。 建立、設計表單系統,並結合 Yup 進行欄位驗證,以解決 Google Analytics 無法追蹤 Google form 提交的問題。 調整 Webpack 設定,透過 Tree shaking 大幅的減少 dependenices bundle size,並結合 Lazy Loading 策略減少單一檔案的 bundle size。 重新設計
Vue.js
html + css + javascript
git版本控制系統
Unemployed
Ready to interview
Full-time / Interested in working remotely
4-6 years
逢甲大學
光電系
Avatar of 高鈺傑.
Avatar of 高鈺傑.
Past
資深前端工程師 @比房科技
2022 ~ 2024
Frontend developer.
Within one month
Laravel與aws相關框架與技術,開發新功能,並同時評估開發效益,幫助了公司內部的效率與面對市場的能力。 技術使用: A ws, Laravel, PHP, Google analytics, Google Tag, Google Ads, 文字比對演算法 Freelance/Other Freelance 九月五月 2021, 三月 2024 Taipei, Taiwan 從0到1規劃 、 開發與BD,並在2024發布第一個自建的SaaS平
JavaScript
Frontend
Backend
Unemployed
Ready to interview
Full-time / Interested in working remotely
4-6 years
暨南大學
電機工程
Avatar of 陳沅鴻.
Avatar of 陳沅鴻.
Past
廣告企劃副理 @台北數位廣告股份有限公司
2019 ~ 2024
Sales Account Manager/ Project Manager/ Pre-sales/ Solution Architect
Within one month
河網路互動有限公司 JulAug 2016 Taipei, Taiwan 工作內容: 粉絲專頁經營:貼文主題規劃、資料蒐集、美編設計發想 口碑帳號經營與維運 證照 Google Analytics Google Ads 2023Meta課程認證 Line Ads platform expert 語言/工具 英文,聽說讀寫 中等 資料處理-Excel 簡報製作-PowerPoint 學歷 世新大學 SepJun 2017 主:口語傳播系
Word
PowerPoint
Excel
Unemployed
Ready to interview
Full-time / Interested in working remotely
4-6 years
世新大學 Shih Hin University
口語傳播系
Avatar of the user.
Avatar of the user.
數位金融產品經理 @台新國際商業銀行 TAISHIN BANK
2022 ~ Present
AI專案導入/數位轉型規劃/數位金融平台維運
Within one month
Social Media Marketing
International Sales & Marketing
Digital Finance
Employed
Ready to interview
Full-time / Interested in working remotely
6-10 years
臺北市立大學 University of Taipei
Psychology & Counseling
Avatar of Brian YU.
Avatar of Brian YU.
Past
Marketing Associate @CipherLab Co., Ltd
2023 ~ 2024
Sales and Marketing Specialist
Within one month
YouTube. Brand Establishment: Slogan, brand positioning, target user positioning. Market Research: Competitor analysis, consumer reviews collection, target audience identification. B2B Door-to-door Outreach: Hotel visits to gather on-site feedback. Crowdfunding Planning: Oversaw website performance of the project on Kickstarter, reviewing metrics from META and Google Analytics. Product Marketing: Generated content on Kickstarter page, product video coordination, user manual, press release. Design Award: Good Design, iF design award proposal submission. New Product Planning: Sourced new products on Amazon, gain optimization feedback for customer review, evaluate cost and feasibility. Pre-sales • CYBERBIZ
Sales & Marketing
Social Media Marketing
Content Marketing
Unemployed
Ready to interview
Full-time / Not interested in working remotely
10-15 years
國立臺北大學 National Taipei University
Foreign Language and Applied Linguistics
Avatar of 涂家禎.
Avatar of 涂家禎.
Past
Marketing Manager & Project Lead @MNA, The Management of New Arts. 牛耳藝術
2022 ~ 2024
PM/產品經理/專案管理/行銷營運企劃
Within one month
achieving a 250% increase in sales. Facilitated seamless communication across 3 departments, including CRM, sponsorship management, and program planning departments. Managed social platforms and achieved +53.6% engagement on Instagram in a month. Marketing Specialist • The Management of New Arts. JunApril 2022 Started using Google Ads (GDN, Search, YouTube ads), and coordinating with engineers to integrate Google Analytics, transitioned from traditional advertising to digital marketing, and reduced 65% of advertising budget to sell out all tickets in a month. Composed copywriting for social campaigns, encompassing social posts, press releases, and short video scripts
IELTS
Google Analytics
Communication
Unemployed
Ready to interview
Full-time / Interested in working remotely
4-6 years
University of Leeds, United Kingdom
Advertising and Marketing
Avatar of the user.
Avatar of the user.
Senior Media Buyer @Dcard 狄卡科技股份有限公司
2023 ~ Present
Within one month
powerpoint
word
Excel
Ready to interview
Full-time / Interested in working remotely
4-6 years
銘傳大學
數位媒體設計
Avatar of Amelia Chung.
Avatar of Amelia Chung.
Past
服裝創意總監特助 @Olivo
2023 ~ 2023
設計助理 銷售員
Within one month
服裝打版和繪製、彩妝設計和整體造型等 學校非常注重外語能力,針對不同英文程度加強訓練,並有許多不同外語課可以選擇加選並且加分! 技能 PowerPoint Excel Photoshop Microsoft Office Word powerpoint Google Analytics excel Communication Google Drive Canva Figma Illustrator Procreate Illustration InDesign Problem Solving Project Planning 語言 English — 專業 Chinese — 母語或雙語 French — 初階 Korean — 初階
PowerPoint
Excel
Photoshop
Unemployed
Ready to interview
Full-time / Interested in working remotely
4-6 years
倫敦金匠藝術學院 Goldsmiths College, University of London
Luxury brand and management
Avatar of Willin Chen.
Avatar of Willin Chen.
E-commerce Executive @Breeze Online 微風精品線上
2022 ~ Present
Marketing Manager
Within one month
to our customers. Products Campaign Starting from product selection, analyze the trends and data in the market, and we choose a design orientation that is completely different from the mainstream product style. Key competencies ・ 市場策略分析 ・ 商業數據分析、圖像化 ・ 行銷的知識與應用 ・ 現代電商建立、經營 ・ 設計、圖像的美感識別 ・ 創造力及適應力 Skills Google Tools Google Analytics Google Tag Managers Adobe Photoshop illustrator Data Analysis Google Analytics 4 Excel
Excel
Google Analytics
SEO
Employed
Ready to interview
Full-time / Interested in working remotely
4-6 years
國立臺北大學 National Taipei University
Economics

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Definition of Reputation Credits

Technical Skills
Specialized knowledge and expertise within the profession (e.g. familiar with SEO and use of related tools).
Problem-Solving
Ability to identify, analyze, and prepare solutions to problems.
Adaptability
Ability to navigate unexpected situations; and keep up with shifting priorities, projects, clients, and technology.
Communication
Ability to convey information effectively and is willing to give and receive feedback.
Time Management
Ability to prioritize tasks based on importance; and have them completed within the assigned timeline.
Teamwork
Ability to work cooperatively, communicate effectively, and anticipate each other's demands, resulting in coordinated collective action.
Leadership
Ability to coach, guide, and inspire a team to achieve a shared goal or outcome effectively.
Within one month
Digital Marketing | Account Manager | Ad Operation
Logo of Dcard 狄卡科技股份有限公司.
Dcard 狄卡科技股份有限公司
2023 ~ 2023
台灣台北市
Professional Background
Current status
Employed
Job Search Progress
Ready to interview
Professions
Digital Marketer, Marketer, Brand Marketer
Fields of Employment
Digital, Internet, E-Commerce
Work experience
2-4 years work experience (1-2 years relevant)
Management
None
Skills
powerpoint
illustrator
InDesign
Tableau
Excel
Word
Facebook廣告投放
Facebook Marketing
Google Analytics
Google Tag Manager
Photoshop
Dcard
dcard ads
Languages
Chinese
Native or Bilingual
English
Intermediate
Korean
Intermediate
Job search preferences
Positions
數位廣告優化師、數位行銷專員、電商行銷專員、數位媒體企劃、媒體優化專員、Account Manager
Job types
Full-time
Locations
台灣台北市
Remote
Interested in working remotely
Freelance
Yes, I freelance in my spare time
Educations
School
世新大學
Major
餐飲管理
Print

Keving Yang                                            Email

Outdoor Enthusiasts                                              [email protected]


Education (2015-2019)                    Phone

F&B Management                                                       0975-695-110

      

Work Experience

Ads Optimizer •  DCARD TAIWAN LTD.

Mar 2023 - Oct 2023

【 Advertising Media Operations

  • Experience: Managed and oversaw advertising operations for Dcard and Dcard Network Media.
  • Client Management: Handled clients across diverse industries, with a primary focus on Apparel, Food, FMCG, and 3C.
  • Customization: Utilized internal databases to tailor advertising audiences and implement remarketing strategies.
  • Campaign Support: Assisted in brand campaign planning and content creation, covering graphics, videos, and copywriting.

【 Data Analysis and Optimization

  • Analytical Tools: Analyzed advertising data using various tools, including Google Trends and ChatGPT, to provide optimization recommendations.
  • Data Utilization: Utilized pivot tables and internal database data for recommendations on ad placements, budget allocation, target audiences, and advertising materials (presentation format, post content).

【 Project Management and Communication

  • Data Organization: Organized and consolidated internal data, including social media behavior and competitor analysis.
  • Collaboration: Worked closely with media planners, sales teams, and project managers to facilitate advertising projects.
  • Communication Skills: Interacted with external partners to address advertising issues and ensure smooth project execution.

Facebook Advertising Professional  •  Taipei Digital

Nov 2020 - Aug 2022

Advertising Media Operation 

  • Experience: Nearly 2 years of expertise in Meta platforms (Facebook, Instagram) and CPAS (including Shopee, MOMO platform) advertising.
  • Industries Operated: Managed operations for 10+ industries, predominantly serving e-commerce clients in sectors such as apparel, beauty, finance, medical and beauty, real estate, food, Q-commerce, etc.
  • Technical Proficiency: Utilized GTM and Facebook Pixel tools for client setup and troubleshooting of conversion events.

Data Analysis and Optimization 

  • Analytics Tools: Utilized Google Analytics, Similarweb, Google Trend, and other marketing tools to provide data-driven ad optimization suggestions.
  • Data Interpretation: Utilized Excel pivot tables for data analysis, offering recommendations on ad placement strategy, budget allocation, and material (type and copy content) optimization.

CRM Management 

  • Budget Management: Oversaw monthly budgets for millions of customers and conducted weekly and monthly reviews with clients.
  • Reporting: Prepared quarterly and annual data reports, offering follow-up advertising budget planning, industry trend insights, and proposing new features.

Presentation and Communication

  • Training Role: Serve as an in-house Meta advertising training instructor.
  • Orientation and Training: Assist in the new employee orientation and training presentations.
  • Collaboration: Communicate and cooperate with different departments (RD, AE)

- Case Studies -

1. [ Health food industry / ROAS 3-4 ]

  • Conducted A/B Tests for optimal material, audience, and product sets.
  • Regularly provided official and industry-related trend data (Nielsen, FacebookIQ) for advertising strategy planning.
  • Maintained a stable ROAS between 3-4.

2. [ Apparel industry / ROAS about 6-7 ]

  • Adjusted different product catalogs based on Meta ads and GA data.
  • Employed Excel pivot tables to determine the best material (image, video presentation, content theme) and audience.
  • Maintained a stable ROAS between 6-7.

3. [ Real Estate Industry / List CPA 350-450 ]

  • Developed tailored strategies for various real estate projects, targeting diverse audiences and using creative formats.
  • Conducted A/B tests to identify optimal targeting strategies, audiences, and creatives.
  • Implemented cross-referenced audience marketing, resulting in a stable CPA below 450 and contributing to the successful sell-out of projects.

Skills and Certifications

Marketing


  • Media Buying Professional
  • Google Ads Display, Video,

    Search

  • LAP

  • Google Analytics

  • Tableau                                            

  • Excel

Graphic Design


  • Photoshop    

Language


  • English
    TOEIC 815
  • Korea
    TOPIK II 5
Resume
Profile

Keving Yang                                            Email

Outdoor Enthusiasts                                              [email protected]


Education (2015-2019)                    Phone

F&B Management                                                       0975-695-110

      

Work Experience

Ads Optimizer •  DCARD TAIWAN LTD.

Mar 2023 - Oct 2023

【 Advertising Media Operations

  • Experience: Managed and oversaw advertising operations for Dcard and Dcard Network Media.
  • Client Management: Handled clients across diverse industries, with a primary focus on Apparel, Food, FMCG, and 3C.
  • Customization: Utilized internal databases to tailor advertising audiences and implement remarketing strategies.
  • Campaign Support: Assisted in brand campaign planning and content creation, covering graphics, videos, and copywriting.

【 Data Analysis and Optimization

  • Analytical Tools: Analyzed advertising data using various tools, including Google Trends and ChatGPT, to provide optimization recommendations.
  • Data Utilization: Utilized pivot tables and internal database data for recommendations on ad placements, budget allocation, target audiences, and advertising materials (presentation format, post content).

【 Project Management and Communication

  • Data Organization: Organized and consolidated internal data, including social media behavior and competitor analysis.
  • Collaboration: Worked closely with media planners, sales teams, and project managers to facilitate advertising projects.
  • Communication Skills: Interacted with external partners to address advertising issues and ensure smooth project execution.

Facebook Advertising Professional  •  Taipei Digital

Nov 2020 - Aug 2022

Advertising Media Operation 

  • Experience: Nearly 2 years of expertise in Meta platforms (Facebook, Instagram) and CPAS (including Shopee, MOMO platform) advertising.
  • Industries Operated: Managed operations for 10+ industries, predominantly serving e-commerce clients in sectors such as apparel, beauty, finance, medical and beauty, real estate, food, Q-commerce, etc.
  • Technical Proficiency: Utilized GTM and Facebook Pixel tools for client setup and troubleshooting of conversion events.

Data Analysis and Optimization 

  • Analytics Tools: Utilized Google Analytics, Similarweb, Google Trend, and other marketing tools to provide data-driven ad optimization suggestions.
  • Data Interpretation: Utilized Excel pivot tables for data analysis, offering recommendations on ad placement strategy, budget allocation, and material (type and copy content) optimization.

CRM Management 

  • Budget Management: Oversaw monthly budgets for millions of customers and conducted weekly and monthly reviews with clients.
  • Reporting: Prepared quarterly and annual data reports, offering follow-up advertising budget planning, industry trend insights, and proposing new features.

Presentation and Communication

  • Training Role: Serve as an in-house Meta advertising training instructor.
  • Orientation and Training: Assist in the new employee orientation and training presentations.
  • Collaboration: Communicate and cooperate with different departments (RD, AE)

- Case Studies -

1. [ Health food industry / ROAS 3-4 ]

  • Conducted A/B Tests for optimal material, audience, and product sets.
  • Regularly provided official and industry-related trend data (Nielsen, FacebookIQ) for advertising strategy planning.
  • Maintained a stable ROAS between 3-4.

2. [ Apparel industry / ROAS about 6-7 ]

  • Adjusted different product catalogs based on Meta ads and GA data.
  • Employed Excel pivot tables to determine the best material (image, video presentation, content theme) and audience.
  • Maintained a stable ROAS between 6-7.

3. [ Real Estate Industry / List CPA 350-450 ]

  • Developed tailored strategies for various real estate projects, targeting diverse audiences and using creative formats.
  • Conducted A/B tests to identify optimal targeting strategies, audiences, and creatives.
  • Implemented cross-referenced audience marketing, resulting in a stable CPA below 450 and contributing to the successful sell-out of projects.

Skills and Certifications

Marketing


  • Media Buying Professional
  • Google Ads Display, Video,

    Search

  • LAP

  • Google Analytics

  • Tableau                                            

  • Excel

Graphic Design


  • Photoshop    

Language


  • English
    TOEIC 815
  • Korea
    TOPIK II 5