- Kick-off healthy growth and make 'social' the main source of traffic during 1st year after launch
- Establish and maintain relationship with crypto influencers, and launch ambitious Ambassador Program
- Contribute to company-wide efforts to find exclusive leads (automated bots connected to news agency feeds and local industry leaders)
- Recruit and manage team members from all around the world for localized versions of the site (EN, ES, BR, TR)
- Develop high level strategy and detailed action plan to boost blockchain-based business popularity
- Activate all digital marketing channels: content marketing, social media, influencer, paid, PR, etc.
- Coordinate marketing team and external agencies (video, influencer, community management, etc.)
- Lead global online marketing initiatives across the company, to grow EyeEm app userbase (10 million users)
- Build, execute and optimize creative social campaigns on Facebook, Twitter and Instagram (paid and organic)
- Optimize website for visibility towards buyers (SEO) and conversion (landing page)
- Manage a team of 4 product managers, in Paris and abroad, and supervise their work on promotional tools
- Elaborate the global marketing & PR strategy and coordinate local teams to optimize its deployment
- Develop ambitious joined marketing actions with licensors (Universal, Marvel) and brands (Mercedes-Benz)
Master in Management, 2009
Ranked #3 worldwide (FT ranking)
Entrepreneuship specialization
Bsc in Business Studies, 2007
(Erasmus exchange program)
Benjamin Chardon, Global Performance Lead, Google
"Sane is a very detail-focused and result-oriented marketing manager. He challenges his teams and himself everyday to reach the best. He has a great knowledge of digital marketing, which allows him conducting creative and successful campaigns. I'd like working with him again in the future."
- Kick-off healthy growth and make 'social' the main source of traffic during 1st year after launch
- Establish and maintain relationship with crypto influencers, and launch ambitious Ambassador Program
- Contribute to company-wide efforts to find exclusive leads (automated bots connected to news agency feeds and local industry leaders)
- Recruit and manage team members from all around the world for localized versions of the site (EN, ES, BR, TR)
- Develop high level strategy and detailed action plan to boost blockchain-based business popularity
- Activate all digital marketing channels: content marketing, social media, influencer, paid, PR, etc.
- Coordinate marketing team and external agencies (video, influencer, community management, etc.)
- Lead global online marketing initiatives across the company, to grow EyeEm app userbase (10 million users)
- Build, execute and optimize creative social campaigns on Facebook, Twitter and Instagram (paid and organic)
- Optimize website for visibility towards buyers (SEO) and conversion (landing page)
- Manage a team of 4 product managers, in Paris and abroad, and supervise their work on promotional tools
- Elaborate the global marketing & PR strategy and coordinate local teams to optimize its deployment
- Develop ambitious joined marketing actions with licensors (Universal, Marvel) and brands (Mercedes-Benz)
Master in Management, 2009
Ranked #3 worldwide (FT ranking)
Entrepreneuship specialization
Bsc in Business Studies, 2007
(Erasmus exchange program)
Benjamin Chardon, Global Performance Lead, Google
"Sane is a very detail-focused and result-oriented marketing manager. He challenges his teams and himself everyday to reach the best. He has a great knowledge of digital marketing, which allows him conducting creative and successful campaigns. I'd like working with him again in the future."