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Definition of Reputation Credits
Ying-Hsuan Lee
生活的平常很喜歡觀察周遭的人事物 。對我而言「人」與「文字」經過理解和賦予詮釋後，會像味道一樣，在接收那一刻成為獨特記憶點，而這也是我對品牌企劃的追求。
專注於挖掘自己的喜好和專長，樂於嘗試更多不同的領域，一路上秉持著學習和突破自我的挑戰精神，在行銷、設計和企劃三個不同的領域不斷精進。
Observation is one of the best hobbies that I enjoy in my daily routine. For me, humanity and word being translated and understood will become the special flavour of a memory point, which also is what I looking for in my brand marketing planning objective. I'm the person who likes to dig my own speciality, willing to challenge more different things and hold the spirit of self-promotion, in marketing, design and planning.
城市，TW
[email protected]
Skills
Adobe
Illustrator
Photoshop
Indesign
Premiere
3D Software
Rhino
Solidworks
Keyshot
Language
IELTS 6.5 / Speaking 7
學歷
英國里茲大學, 文學碩士（MA）, Advertising and Design 廣告與設計, 2019 ~ 2020
於碩士就學期間，透過行銷課程和廣告設計課程，我學習了品牌研究、市場研究、創意策略與執行
其中我善於策略、執行以及：
1.英文能力：一週一次英文口頭報告的經驗，善於在報告過程中能用英文完整表達企劃的重點，使聆聽者清楚接收到企劃的研究進度和資訊。能善用英文做文字回覆、溝通來解決問題。
2.創意思維：大學就讀產品設計，幫助我更好瞭解客戶需求和創意發想，結合行銷和廣告，使 Creative Concept ＆ Idea 成為我的強項。
3.良好的溝通能力：曾和來自不同國家的同學們共同完成Project，明白溝通隔閡是不同文化共同合作最大的阻礙，能與不同國家的同事溝通想法、共同合作。
4.獨立完成Project：在最後的畢製中，獨立完成了品牌研究、策略以及執行的要求，同時也是我的自我實現目標。
5.對於數位行銷有高度興趣：曾選修Digital and Interactive Marketing，模擬SEO系統、購買Keywords、分析Landing Page內容和Email Campaign 優化
In my postgraduate lessons, I have learned,
- Brand research
- Marketing research
- Creative strategy
- Creative execution
I'm adept at creative strategy and execution, also:
1. English communication ability: an oral presentation per week makes me good at expressing the crucial point of research and information, to interactive and solve the problems.
2. Creative thinking: product design experience helps me understand more about consumer behaviour and creative ideas generation, combine both, makes creative concept become my best ability.
3. Good communication skill: the experience of collaboration with different countries colleagues allowed me to break the wall of culture and language.
4. Independent ability to finish the project: in my last academic project, I'm able to work brand research, strategy and execution in my own ability.
5. High interest in digital marketing: have learned Digital and Interactive Marketing, using SEO simulation system, purchase Keywords, analysis Landing Pages and Email Marketing Campaign optimisation.
亞洲大學 Asia University , 文學士（BA）, 創意商品設計, 2015 ~ 2019
- 3D 建模設計
- 創意商品設計
- 色彩學
- 設計概論
Campaign and Exhibition
Student Art Exhibition 學生自辦校外小型展覽
Yodex Exhibition 新一代設計展
D&AD Campaign 設計與廣告大賽
Cannes Lions Campaign 坎城廣告節 （延期）
Ying-Hsuan Lee
生活的平常很喜歡觀察周遭的人事物 。對我而言「人」與「文字」經過理解和賦予詮釋後，會像味道一樣，在接收那一刻成為獨特記憶點，而這也是我對品牌企劃的追求。
專注於挖掘自己的喜好和專長，樂於嘗試更多不同的領域，一路上秉持著學習和突破自我的挑戰精神，在行銷、設計和企劃三個不同的領域不斷精進。
Observation is one of the best hobbies that I enjoy in my daily routine. For me, humanity and word being translated and understood will become the special flavour of a memory point, which also is what I looking for in my brand marketing planning objective. I'm the person who likes to dig my own speciality, willing to challenge more different things and hold the spirit of self-promotion, in marketing, design and planning.
城市，TW
[email protected]
Skills
Adobe
Illustrator
Photoshop
Indesign
Premiere
3D Software
Rhino
Solidworks
Keyshot
Language
IELTS 6.5 / Speaking 7
學歷
英國里茲大學, 文學碩士（MA）, Advertising and Design 廣告與設計, 2019 ~ 2020
於碩士就學期間，透過行銷課程和廣告設計課程，我學習了品牌研究、市場研究、創意策略與執行
其中我善於策略、執行以及：
1.英文能力：一週一次英文口頭報告的經驗，善於在報告過程中能用英文完整表達企劃的重點，使聆聽者清楚接收到企劃的研究進度和資訊。能善用英文做文字回覆、溝通來解決問題。
2.創意思維：大學就讀產品設計，幫助我更好瞭解客戶需求和創意發想，結合行銷和廣告，使 Creative Concept ＆ Idea 成為我的強項。
3.良好的溝通能力：曾和來自不同國家的同學們共同完成Project，明白溝通隔閡是不同文化共同合作最大的阻礙，能與不同國家的同事溝通想法、共同合作。
4.獨立完成Project：在最後的畢製中，獨立完成了品牌研究、策略以及執行的要求，同時也是我的自我實現目標。
5.對於數位行銷有高度興趣：曾選修Digital and Interactive Marketing，模擬SEO系統、購買Keywords、分析Landing Page內容和Email Campaign 優化
In my postgraduate lessons, I have learned,
- Brand research
- Marketing research
- Creative strategy
- Creative execution
I'm adept at creative strategy and execution, also:
1. English communication ability: an oral presentation per week makes me good at expressing the crucial point of research and information, to interactive and solve the problems.
2. Creative thinking: product design experience helps me understand more about consumer behaviour and creative ideas generation, combine both, makes creative concept become my best ability.
3. Good communication skill: the experience of collaboration with different countries colleagues allowed me to break the wall of culture and language.
4. Independent ability to finish the project: in my last academic project, I'm able to work brand research, strategy and execution in my own ability.
5. High interest in digital marketing: have learned Digital and Interactive Marketing, using SEO simulation system, purchase Keywords, analysis Landing Pages and Email Marketing Campaign optimisation.
亞洲大學 Asia University , 文學士（BA）, 創意商品設計, 2015 ~ 2019
- 3D 建模設計
- 創意商品設計
- 色彩學
- 設計概論