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consumer reviews collection, target audience identification. B2B Door-to-door Outreach: Hotel visits to gather on-site feedback. Crowdfunding Planning: Oversaw website performance of the project on Kickstarter, reviewing metrics from META and Google Analytics. Product Marketing: Generated content on Kickstarter page, product video coordination, user manual, press release. Design Award: Good Design, iF design award proposal submission. New Product Planning: Sourced new products on Amazon, gain optimization feedback for customer review, evaluate cost and feasibility. Pre-sales • CYBERBIZ 順立智慧股份有限公司 五月十月 2022

Arts. JunApril 2022 Started using Google Ads (GDN, Search, YouTube ads), and coordinating with engineers to integrate Google Analytics, transitioned from traditional advertising to digital marketing, and reduced 65% of advertising budget to sell out all tickets in a month. Composed copywriting for social campaigns, encompassing social posts, press releases, and short video scripts. Planned and executed marketing campaigns include Yo-Yo Ma’s 36 cities Bach Project, La La Land in Concert, and the Harry Potter Film Series in Concert. 學歷 SepSepUniversity of Leeds Advertising and Marketing, Master SepJune 2017 National Cheng Kung University

2021 Startup Product Marketer CData Software - Worked closely with the founding CMO of a founder-led, seed-stage startup - Led marketing for CData Arc (formerly RSSBus) product - Identified customer segments, ran experiments to prove product-market fit - Built inbound lead-gen funnel, developing end-to-end content and campaigns - Wrote press releases, blogs, white papers, core web pages, newsletters - Created customer onboarding process and customer resource & KB libraries DecemberMarch 2018 Digital Marketer GlowTouch Technologies - Conducted strategic audit of GlowTouch marketing efforts - Worked with the C-Suite to create & execute marketing strategy - Drove GlowTouch's first successful inbound sales SeptemberSeptember 2016

the number of participants for the award. • Built and maintained relationships with business partners and start-ups. • Aggregated and presented annual implementation reports to the Ministry of Economic Affairs. • On behalf of NASME to participate in Social Enterprise World Forum (SEWFin Scotland. • In order to write press releases and opening ceremonies drafts. 在總會主要是協助新創企業跟創投、業師、投資人間的媒合，所以經常辦理彼此間的交流活動，也曾舉辦經

Experience Administrator • Industrial Technology Research Institute (ITRI)(工業技術研究院, 工研院) MarchPresent Marcom Team: Support Taiwan startup ecosystem programs such as Taiwan Tech Arena, TAcc+ and more through branding, media/community relations, and softlanding programs. In charge of English communications including press releases, welcome remarks, presentation, copywriting, etc. Entrepreneur, English Linguistic Trainer • Self-Employed MayFebruary 2017 Did everything from teaching English, editing articles, Chinese - English interpretation/translation, to selling baked goodies. Basically started from zero when moved to Taiwan in March 2008 to complete financial independence. Public

articles based on user types and top issues • Optimized key features to increase paid user usage (8% DAU increase) • Conducted user testing with target audience to revamp the onboarding process • Redesigned key features used by paid users as product owner and UX designer • Crafted all marketing content (social media posts, press release, website and in-app announcements, etc. ) SepDec 2019 Product Manager & UX Designer | EZTABLE • Acted as the only PM, UX / UI designer, and QA at EZTABLE • Spearheaded the revamp of the B2B app for restaurants • Assumed sole responsibility for both mobile and web product for B2C and

teams to accomplish tasks Used knowledge of learning styles to tailor instruction to individuals Owner and Independent Art Consultant • Elder Street Gallery SeptemberJuly 2012 Sold Art: " https://www.houstonpress.com/arts/altered-realitiesDesigned Advertising Cards 5000 at a time using Photoshop Designed Website Released Press releases Hosted shows of 300 people with well-known artists that I recruited and organized EducationThe University of Kansas East Asian Studies 2003 DeVry University, Kansas City, MO. Bachelor of Science Internet Technology 1985 University of Missouri, Columbia, MO B.A. Elementary Education Skills Competitor analysis