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through Salesforce CRM platform. Achievement: > Helped clients to increase by a 10% retention rate > Shorten recruitment time by 40% by redefining the campaign strategy Lead and operated EVA AIR's marathon Facebook Fan Page, defined short-term/long-term goals, set up a monthly strategy, and optimized the content through trend observations and monthly analysis. Achievement: > Helped clients to reach 15% growth in followers each month > M aintained an average 12% engagement rate by developing strategic user-generated content Collaborated closely with data experts and IT in implementing GA/GTM, to track data. Controlled budget

. Regularly wrote content related to mobile app, website development, hybrid app develpment in ParamInfo, customer feedback system in piHappiness and Visitor management system in piLOBI. Also wrote content in various channels like Quora, Google reviews, product listing sites for digital marketing purpose. MySmartPrice Web Technology Ltd, SEO Content Writer, Sep 2017 ~ Dec 2018 Developing and writing content for products, also top text and bottom text for list pages. Editing and Proofreading of content received from bloggers and free lancers and ensure that only high quality content gets published in the website. Moderation of user generated

success story Tradeshow Coordination Social Media: LinkedIn and Facebook texts and visual creation Marketing Manager • KimWell Electronics International Co., Ltd. 十月十月 2023 KOL Collaboration: Partnered with both YouTubers and amateur content creators to produce unboxing videos for YouTube. Brand Establishment: Slogan, brand positioning, target user positioning. Market Research: Competitor analysis, consumer reviews collection, target audience identification. B2B Door-to-door Outreach: Hotel visits to gather on-site feedback. Crowdfunding Planning: Oversaw website performance of the project on Kickstarter, reviewing metrics from META and Google Analytics. Product Marketing: Generated content on

Soham Samprit Senapati Growth-Focused Facebook Ads Manager & UX Writer I'm a data-driven Facebook Ads Manager with a knack for crafting user-centric copy. I combine my passion for targeted advertising with UX writing expertise to help businesses achieve their marketing goals. I leverage Facebook Ads to reach the right audience, craft compelling ad copy, and deliver measurable results. Bhubaneswar, OD, IN Work Experience Senior Facebook Ads Manager Airbnb • AugustFebruary 2024 –Led high-impact Facebook Ads campaigns for Airbnb, driving user acquisition, engagement, and bookings. –Developed data-driven Facebook Ads strategies based on market

integrated text-CNN, Logistic, LightGBM, accuracy around 91%. • Analyzed content of articles to calculate content similarity, then recommended readers related articles to improve the click rate and pageview. • Interfaced with GA, dumped data to BigQuery then visualized data via Data Studio to help company partners grasping website traffic. • Advertising optimization, offered the performance and bidding situation of different kinds of advertises to the business department to sell ad slots. Data Analyst • Hower Digital Solution Consultant 九月四月 2019 • Developed user segmentation to build CRM helping client administering their customers. • I...

Affiliate Marketing on TikTok? Affiliate marketing on TikTok involves promoting products or services through creative and engaging videos and earning a commission for each conversion or sale generated through your affiliate links. As an affiliate marketer, you partner with brands or companies and incorporate their products into your TikTok content to drive conversions. 2.2 Benefits of Affiliate Marketing on TikTok:Engaged and Global Audience: TikTok's user base is highly engaged and receptive to creative content. By creating enticing videos, you can capture the attention of users from around the world, increasing the potential for

digital related projects quarterly • Trainer and System Admin of Novartis Digital channels- Veeva Vault, Line Official Account, Shaman 七月十一月 2022 B2B Senior Digital Marketing Specialist • BenQ 明基電通 • SEO- Increase online exposure of BenQ India campaign website to discover potential business customers • Paid search- generated $20k USD revenue by $700 USD for Google Jamboard hardware in Europe • Content marketing- suggest the high value keywords for content generation team based on SERPO result • Implement the feasibility experiment of applying E-Commerce Business website in BenQ US 六月六月 2020 EDUCATIONUniversity of Leeds Master