launch campaign that drives sales to reach over 100% in the 1st month of launch via media integration. Seasonal campaign with digital media plan that drives sales reached 2X YOY growth Drive qualitative engagement with 1st ever F&B +2.2% BLS consideration lift Annual Awards: 2020 Facebook 行動世代最具影響力品牌 (UnileverFacebook 行動世代最具影響力品牌 (Mondelez) Marketing Manager • Edenred Group 九月九月 2020 Industry : E-commerce , E-voucher including B2B, SME and B2B2C Corporate site revamping/SEO/
Google Analytics
facebook blueprint certification
Google Ads
Full-time / Interested in working remotely
6-10 years
National Taiwan University
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Information System Training Program Program: HTML5, CSS3, jQuery, Bootstrap
Supervisor, Integrated Communication @Publicis Media
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2018 ~ 2021
營運企劃
Within three months
品分析 SepMar 2016 CAPABILITY/ SKILLS Storytelling Follow trendy topics on the internet and turn them into text, videos, social posts, which result in audience's engagement and brand awareness. Teamwork Spirit Team player, good at co-working with multiple units to complete tasks or projects. Certification Google Ads Facebook Blueprint Languages Mandarin Chinese English PROJECTS HALLS XS X 綜口味娛樂 HALLS XS 推出能量飲新口味,與受上班族歡迎的網路節目綜口味合作。規劃宣傳走