Product Marketing & Operation Expert, Content Commerce @Alibaba Group
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2021 ~ Present
Senior Marketing Manager/Marketing Director
Within one month
Promote group Martech solutions to business brands B. Content marketing - CCTV program placements, Hunan TV live broadcast events, Douyin short videos, and live streaming projects - Social media content marketing planning Brand Marketing Director • Alibaba Group 七月十月 2020 ✍🏻 Build “Tmall go-to-market and Super Brand Day Marketing Solutions” Brand through KA Collaborations 📐 Role & Responsibilities A. Product Marketing & Brand Communication - 2B: collaborate with client success and product operation team to serve GSKA, achieving both new product launch GMV and branding goals, raise brands involvement - 2C: plan and execute co-branding campaigns - Brand building
Alex Pauncz I'm a creative marketer & strategist passionate about technology, entrepreneurship and marketing. In the last 6 years, I've lead many growth & brand marketing initiatives for CData Software, helping the company scale 10x from a founder-led, bootstrapped startup through three funding rounds led by VC partners. Before joining CData, I cut my teeth as an SEO & copywriter in a B2B marketing agency and at an IT services firm. Raleigh, NC, USA Work Experience OctoberPresent Product Marketing Manager — OEM CData Software - Lead marketing for CData's largest line of business: OEM embedded integration - Set the