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Robert Song ( 宋少傑 ) Tainan City. Email: [email protected] Experience E-commerce (Shopee) Seller, May/2022~February/2024 Marketing Management / Cost Control Claw machine chain store (Monse Blog Ltd) Director, December/2019~ April/2022 Marketing Management / Cost Control / Employee education training United Microelectronics Corporation (UMC) Equipment Engineer , April/2011 ~ November/Use analytical techniques to solve Producer SE ultra-low K CVD long-term Defect issue improve line yield 1% and fan-out all fab solve method knowledge. 2.Collaborated with PE engineers to improve

品樣貌呈現，提供銷售支援以提升團隊表現。 國際互動：促進各國代表對話，協助亞洲區域庫存調度，並舉辦workshop以推動產品創新和擴大市場覆蓋。 Education 英國羅浮堡大學 Loughborough University, UK Master of Science (MSc) ・ Marketing & Management •英國巴斯大學 University of Bath, UK International Business •國立成功大學 National Cheng Kung Universit...

optimization. Skill Digital Marketing Marketing strategy Performance marketing management and budget allocation Website / App Store Optimization Agencies relationship maintain Data Analysis Google Analytics Appsflyer / Firebase Cohort analysis Funnel analysis Competitor analysis Strategy Alliance Developed KOL strategy Partnership with cross-industry Traffic media channels cooperation Work Experience Senior marketing executive, ADDCN TECHNOLOGY CO., LTD . Taipei | JanSepPlanned and executed marketing campaigns and budgeting allocation. Developed marketing allocation and increased conversion rate by 38% (installs and registrations) Held an additional campaign to drive the daily retention rate by 15% and the conversion rate of new users increased

Proficient in quantitative research and skilled in crafting compelling media narratives. Taipei, Taiwan | Portfolio: https://www.shihstories.com/ Skills Video Production Scriptwriting Video Editing Storyboarding 2D Animation Software Adobe Photoshop Adobe After Effects Final Cut Pro Procreate Project Management Time management Stakeholder communication Budget management Resource allocation Analytics Quantitative data analysis Qualitative data analysis Statistical analysis Market research Experience Solopreneur & Executive Producer • Media Ape MayJan 2024 | Taipei, Taiwan ▪️ Founded Media Ape LLC, achieving 1500% revenue increase over one year as a solopreneur in video production. ▪️ Oversaw financial management, sales, marketing, project

official forum daily. Presented detailed analysis in weekly meetings with senior management, product, and marketing departments to enhance the user-friendliness of company products and services. Provided mentorship to new customer support specialists, ensuring they understood job requirements, developed essential skills, and worked effectively as a team. Successfully trained four new staff members to date. EDUCATION National Kaohsiung University of Science and Technology Master in Applied English, Jan 2012 HARD SKILLS Data-Driven Marketing Project Management Digital Marketing Segmentation A/B Testing and Optimization SOFT SKILLS Teamwork Time management Attention to details Handling pressure Creativity

proactively addressing partners' challenges through streamlined onboarding processes, cutting-edge blockchain and AR solutions, digital innovation, and fan engagement initiatives. - Led a task force team in expanding into the US and Taiwan market and driving sales growth, while fostering effective communication and alignment among cross-functional teams, including senior management, marketing, product, engineering, legal, finance, and ad/PR agencies, resulting in an impressive 80% growth in user base and partner experiences. Digital Strategy Director • Shanghai CanXing Culture & Media Co Ltd 05//Spearheaded negotiations with stakeholders, including 88rising, for Jackson Wang's international marketing campaigns and

Backend APIs development using Java for MyRewards App - Major services developed by me: E-Invoice service and push notification service. - Tech stack: Spring Framework, Spring Boot, Spring Cloud, Hibernate, Oracle, Redis, Maven, Git, Azure. Internal system(CMS) development for MyRewards App using Python. - Features including app content management, marketing event promotion, customer service issue tracking, database routine maintenance job, marketing report and scheduling system. - Tech stack: Flask, Celery, Jinja2, Bootstrap, Gunicorn, Sqlalchemy, Git, Oracle, Redis, Azure. Requirement Analysis, System Design, Code Review, Online troubleshooting. 【CMS contributions】 ・New CMS makes team members work more smoothly