畢業於英國曼徹斯特大學行銷碩士,並持有淡江大學法文系學位。精通英語及法語並略懂日語、韓語。熟悉行銷相關知識 (市場研究分析、數位行銷、零售及國際行銷等)。曾多次負責活動及產品發布會規劃與執行,善於線上線下公關操作、品牌及行銷企劃擬定、品牌的資源整合及運用。
Recent Master's graduate of The University of Manchester, I possess a Marketing master degree and a bachelor degree in French. A year of studying in Marketing gave me fundamental knowledge, especially in marketing management and strategy as well as retail marketing and digital marketing. Cooperating with international classmates in group projects and presentations has also strengthened my teamwork skills. Have had several experiences in planning, executing activities and new product launch events. Expert in online, offline public relation stunt, brand marketing strategy planning, and integrated marketing.
0978372559 l [email protected] l www.linkedin.com/in/shaoenhuang l Taipei,TW
2017年前往英國曼徹斯特大學攻讀行銷碩士,並如期於2018年取得學位。在學期間完成多項研究 (英國數位銀行Monzo 的研究、英國龍頭百貨John Lewis的零售行銷企劃及Uber在國際行銷的規劃等),皆取得了優異的成績。 論文題目為研究台灣的美妝Youtuber (KOL)如何影響台灣消費者對美妝產品的購買意願。
協助法國參展學校代表翻譯及推廣事務
協助法國參展學校代表翻譯及推廣事務
─英語 (精通) ─台語 (流利)
─法語 (精通) ─日語 (略懂)
─國語 (母語) ─韓語 (略懂)
• 托福 TOEFL (Total 94)
• 雅思 IELTS (Total 7.5)
• 多益 TOEIC (Total 840)
• 法語鑑定文憑DELF B2
• 法語鑑定文憑DELF A2
• Microsoft Word
• PowerPoint
• Excel
• SPSS
• 媒體監測(DMS)