Sharon Wu

April 2023 - 

Senior Program Manager

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April 2022 - Feb. 2023

Product Manager - B2B

Chope

Develop TMS modules across platforms for merchant side.
Work closely with internal stakeholders across markets, including SG, ID, TH and SH.
Participate in user interviews with design team.
Manage product requirements and technical specifications. 
Set up success metrics for projects.

Project:

1. Booking with payment via Chope app/widget (online) and ChopeBook/ChopeCloud (offline)
2. Deals reporting aligned with NetSuite payment service
3. 3rd party integration for increasing onboarding merchant counts

July 2020 - March 2022

Product Dept. Manager

Blue Planet - Taipei Digital Innovation Office

Keep tracking all the business models and customers need.
Coordinate resources across functional teams.
Lead the execution of the product vision and roadmap.
Drive innovation when the pivot appears.

Project:

1. 2021 NTU Corporate Accelerator Program - PICK (MarTech Innovation Service)
2. UDN pilot cooperation - User tagging & recommendation
3. Partnership with The Reporter - Social listening analysis

June 2019 - May 2020

Product Manager - Backend

Farfetch

Deliver localized end-user experiences for China's customer across platforms, including app and mini program.
Manage the product requirements and technical specifications.
Work closely with internal and external stakeholders to fulfill their marketing, operation, and data analysis needs.

Project:

1. Fashion billboard by category 
2. Annual bill showcase
3. Social commerce*
4. In-app return
5. Auto replacement for out of stock

July 2018 - June 2019

Product Manager - CRM

Meituan

Discover the needs of SMB F&B clients and their customers.
Manage product requirements and technical specifications for CRM platform.
Cooperate with other product lines, such as POS, BI, and online order.
Lead the execution of the product vision and roadmap.

Product:

• Merchant Side - CRM Platform (Analysis)
• User Side - Loyalty Program Entrance in WeChat

March 2017 - June 2018

Product Manager - CRM

Syncpo Technology Co., Ltd. (Acquired by Meituan in July 2018)

Discover the needs of KA F&B clients and their customers.
Define and implement product development for CRM system from 0 to 1.
Integrate CRM system with POS and delivery platform for OMO customer data.

Product:

• Merchant Side - CRM Platform (Marketing)
• User Side - Loyalty Program Entrance in WeChat

Key Account:

• Hey Long Cha
• Gong Cha