Subrianto Chandra

#LombaCV2023

  Padang, Padang City, West Sumatra, Indonesia

I am a digital marketer who focuses on paid ads. My hope is to become a performance marketing specialist. I am a person who is disciplined, detail oriented, organized, teamwork oriented, and likes to innovate. Experienced in digital marketing for manage the end to end campaign creation process.

 

Work Experience

Performance Marketing Officer  •  PT Karya Kaya Bahagia

January 2023 - Present

- Manage ad platform, measure and execute digital marketing activities such as Facebook Ads.
- Increase 10% conversion from ads platform
- Generate monthly reporting

Learning Operation Apprentice  •  Kuncie

December 2022 - Present

- Managed the operations of live online classes as a host/co-host
- Collaborate with the learning team for class management

Digital Marketing Internship  •  Tujuh Konversi Digital

June 2022 - September 2022

- Manage end to end process of campaign creation of 3 clients, including the setting up of ad sets, create concept Ads, audience targeting, ad copies, A/B testing, creative review, and campaign report for Clients campaigns.
- Monitor campaign budgets and metrics Facebook ad accounts to optimize performance with average ROAS 1 and a budget of more than IDR 50 million
- Managed Facebook ad lead generation campaigns, and generated 800 leads
- Create communication through Whatsapp Marketing with clients

Ads Specialist Internship  •  PT Djitu Global Internasional

April 2022 - July 2022

- Created and drafted 5 creative concepts based on the brief from the clients
- Assist Performance Marketing Team in Day to Day Tasks

Ambassador  •  Deposito BPR by Komunal

February 2022 - June 2022

- Generate 10 new client leads to join Deposito BPR by Komunal
- Create & develop content marketing on Instagram
- Lead a marketing team to Collaborate with 3 KOLs on Instagram

Publication and Documentation Division Member  •  Catholic Youth Organizations

August 2016 - August 2018

- Managed the organization's social media Instagram & Facebook and publish more than 20 related activities
- Conduct a team of 4 documentation team for more than 20 activities
- Successfully collected data on Catholic youth in the city of Padang by conducting a census using the face to face method or a survey that managed to get more than 200 data.

IT Staff Audit  •  San Motor Shop

January 2018 - April 2018

- Serves as audit staff to prepare and analyze sales stock data for more than 25 units of motorcycle spare parts from the company database.
- Perform data mining using the Weka platform and perform data analytics to determine the products that are most in demand and the least interested by customers.
- Involve in developing strategy and the best approach to increase 5% sell motorcycle spare parts.

Education

2019 - 2020

Universitas Putra Indonesia YPTK

Masters Degree in Computer Science

2015 - 2019

Universitas Putra Indonesia YPTK

Bachelor Degree in Computer Science

Skills

Skills

  • Paid Marketing
  • Search Engine Optimization
  • Analytics and Reporting

Tools

  • Paid Ads (Meta Ads, Tiktok Ads, Google Ads)
  • Google Analytic
  • Data Studio
  • Canva

Language

  • Indonesia
  • English
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