Eleanor Wu

Google 台灣
客戶解決方案業務總監

 Taipei, Taiwan

Hi my name is Eleanor Wu and I am a sales lead on Google Customer Solutions team.

I have the privilege of leading talented Googlers who consult on advertising strategies for some of largest DTC commerce, banking, healthcare, CPG, and omnichannel companies in the Taiwan and global market. 

Our team specializes in first party data integration and developing digital marketing transformation (DMT) strategy based on millions of data points. We are truly at the cutting edge of marketing! :) 

Besides working as a sales manager, I also am Google Woman@ community co-lead in Taiwan, driving DEI advocacy, female career development & allyship activities, both internally and externally. I’m always looking for opportunities to grab coffee with interesting business and nonprofit leaders.

Work Experience

Sales Lead - Google Customer Solutions Google 台灣客戶解決方案 業務總監

Google  •  Jul 2021 - Present

Senior Industry Manager, Large Customer Service 大型企業客戶部 業務協理

Google  •  Apr 2019 - Sep 2021

Lead of Consumer Packaged Goods(CPG), Healthcare industries

Industry Manager 大型企業客戶部 資深業務經理

Google  •  Apr 2017 - Mar 2019

Sales Manager of F&B, CPG, Health industries.

Agency Planning & Business Manager 代理商策略夥伴 業務經理 

Google  •  May 2015 - Mar 2017

Strategy & Optimization Manager

Yahoo  •  Apr 2010 - Apr 2015

Manager, Strategy & Optimization, Yahoo Taiwan Sales Group

<Roles & Responsibilities>

  • Yahoo Taiwan targeting ad products Go-to-Market management: Overall revenue/performance result analysis to optimize and develop audience ad solutions for strong positioning, actionable strategies aligned with advertiser’s business objectives and company’s business goal.
  • Yahoo Taiwan FrontPage advertising monetization: Provide analytical perspectives to management team for strategic decisions, and take initiative to lead cross-function teams to achieve FrontPage annual deals and contributes most of advertising yearly revenue.

[Honors and Awards]

  • 2014 Global Excellence Award (Top 10% performance of the company)
  • Planner Individual Excellence Award : 2011/1H, 2013/1H, 2013/2H, 2014/1H
  • 2012 Yahoo Global Super Star Team : TW Sales Strategy & Optimization team
  • Sales Special Team Award : Sales and EC Synergy Project (2013/1H), Smart Ads Project (2013 /2H)

CRM Program Manager

台灣大哥大  •  May 2008 - Apr 2010

客戶忠誠暨加值服務行銷處  

<Roles & Responsibilities>

// In charge of CRM retention communications, retention-only promotions, and MGM campaigns to improve retention program more attractive, and consolidate the user’s loyalty. 

// Analyzing user profile and telecom activities, and review campaign results to deliver actionable insights and complete plan.