Estelle Chiu

Project Manager at Facebook | HEC Paris MBA | Strategy & Digital

Project manager focusing on digital transformation, previous experience including information process design, crowdfunding sales operation, and digital banking payment improvement for both the consumer & corporate clients.

Founder of female leadership program inside the company, promoting gender equality for professionals.

An amateur journalist for modern art gallery for contemporary artists like Petah Coyne & Peter Zimmermann.


Work Experience

Project Manager, Global Community Operation

Facebook, Dublin, Ireland  •  Jun 2021 - Present

MBA Intern, Project Manager, Global Community Operation

Facebook, Dublin, Ireland (Remote)  •  Jun 2020 - Sep 2020

Great performance with return offer in 2021.

Oversea Business Developer, Creative Crowdfunding

Backer Founder (Remote) •  Jul 2019 - Feb 2020

A crowdfunding consultancy in Asia that has successfully helped campaigns raise over $30 million across international platforms, including Kickstarter, Indiegogo & Zeczec.

Part-time working during MBA studying.

  • Amplified the number of overseas business partnership by 20% through building up collaboration model and worked with the market team to launch oversea products in Taiwanese online crowdfunding platforms

Digital Banking Analyst, Customer Franchise

Citi  •  Jan 2019 - Jun 2019

  • Increased 25% digital user numbers with estimated 10 million in revenue from monthly installment by structuring marketing launch plan for new user experience revamp
  • Initiated testing campaigns with internet & telecommunication player, LINE, to target non-digital-banking customers and aimed to transfer them into digital users for e-statement, mobile platform, and online payment

Marketing & Business Analyst, Commercial Banking

Citi  •  Jul 2017 - Dec 2018

  • Stimulated 16% virtual card accounts transactions & explored 18 potential streamline process by holding pilot APAC design thinking methodology workshop for top Taiwanese travel agency
  • Built up pioneer banking services model focusing on digital sector such as e-commerce & online services
  • Prioritized digital enterprises targeting lists with 30% conversation rate by building up filtering methodology

Management Associate, Global Consumer Banking

Citi  •  Jul 2016 - Jun 2017

  • Optimized wealth management bank-insurance channel by digitalizing monitor system between frontline and insurance partners with 80% time-saved and 50+ branches daily input-centralized
  • Initiated mobile-based credit cards process enhancement with 55% application effort-saved by using Optical Charterer Recognition, estimated with 10% increases on form completion rate


HEC Paris

Master of Business Administration  •  2019 - 2021

  • Specialization | Strategy
  • Extra Certificate | Kering Luxury Management (2020)
  • MBA Project Topic | How the e-commerce market potential for premium products (Luxury & Design) in South East Asia in 5 years from now?

National Taiwan University

Bachelor of Business Administration - BBA, Finance, General, 3.91  •  2010 - 2015

  • Major | Finance
  • Boards | NTU Consulting Club Director of Academic (2015)

Bachelor of Arts - BA, Foreign Languages and Literatures, General, 3.91  •  2010 - 2015

  • Minor | European & British Literature
  • Boards | NTU Art Festival Director of Events (2014)

Volunteer Experience

Columnist, Business of Culture & Between Words | Arts & Culture  •  Aug 2020 - Present

Co-founder & Chair, Women's Network - Taiwan

Citi | Human Rights •  Oct 2017 - Jun 2019

  • Established the gender-equality network to solve company policy gaps for harassment and maturity leaves, and built up mandatory training for all departments to raise the awareness of diversity and working ethics
  • Drove membership growth by 120% achieving rate and brought Taiwan to be the fastest growing network in APAC
  • Raised 1 million NTD sponsorship from TW CEO and APAC diversity committee to run international women day program with 3000+ staff participation

Core Team as Public Communication in Taiwan

HeForShe | Civil Rights and Social Acition  •  Feb 2018 - Jun 2019

Licenses & Certifications

Kering Luxury Strategy & Management Certificate

Issued in Jun 2020 | No Expiration Date

Diplôme d'Etudes en Langue Française (DELF) - B1

Ministère de l'Éducation nationale
Issued May 2019 | No Expiration